B.S Sales and Marketing

As a sales professional in the hospitality industry, what you sell is everything about your establishment. You sell the quality of the guest rooms, the comfort of the meeting rooms, the skills of the housekeeping staff and the relaxation found in the pool and spa area. You sell the local area, your restaurants, and the professionalism of your lobby and front desk staff.Marketing is the process for getting a company's product or service out to consumers. Hospitality marketing takes a look at how segments of the hospitality industry, such as hotels, restaurants, resorts and amusement parks, utilize marketing techniques to promote their products or services.