Bachelor of business marketing in Western sydney university sydney campus
Marketing focuses on the exchange process built around understanding and satisfying the needs and wants of customers. Often this is associated as doing business within a highly competitive business environment, yet marketing strategy is also important for government and not-for-profit organisations. This major introduces students to the core concepts of marketing theory, consumer behaviour, marketing communications, brand management, and marketing strategy. Graduates are equipped with the skills for marketing careers in a range of diverse industries across an international platform. This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for membership of the Australian Marketing Institute.
Successful completion of Year 12 with an ATAR of 60, Successful completion of a recognised foundation studies program, One year of university studies or completion of a qualification equivalent to an Australian AQF Certificate IV, Test scores: 6.5 of IELTS, 82 of TOEFL ibt, 58 of PTE
Marketing Director, Marketing Manager, Marketing Communication Manager, Marketing Research Analyst, Product Manager