Bachelor of Business Administration (BBA)

4 Years On Campus Bachelors Program

Brock University

Program Overview

The Goodman BBA provides a strong foundation in business principles and prepares students to become industry-ready professionals or entrepreneurs. The program emphasizes both theoretical knowledge and practical business skills. With its integrated co-op option, students gain hands-on experience and valuable workplace connections.

  • Accreditation: AACSB-accredited, offering pathways to designations like CPA, CFA, C.Mgr., and C.I.M.
  • Teaching: Case studies, hands-on learning, brief lectures, group projects, and individual work. You will get important business skills from the curriculum that employers highly value. These include of problem-solving abilities, ethical thinking, quantitative literacy, and written and verbal communication.

Course overview:

  • Year 1 & 2: In order to get a strong foundation in the functional areas of business and an understanding of the Canadian and international business environments, you will enroll in a core set of courses. 

  • Year 3 & 4: To specialize your degree, you can choose to declare a concentration. You can customize a BBA degree to fit your career objectives. One of ten areas of concentration will be available for you to concentrate on during your last two years: Accounting, Entrepreneurship, Finance, General Management, Human Resource Management, Information Systems, International Business, Marketing, Operations Management, Public Administration

Experiential Learning (Research, Projects, Internships etc.)

  • 12-month co-op option with paid placements (competitive entry)

  • International exchange programs available

  • Case competitions, consulting projects, and group-based assignments

  • Access to Brock’s CareerZone and mentorship from alumni

Progression & Future Opportunities

  • Pathway to MBA or MAcc programs at Brock or globally

  • Eligible for CPA, CFA, C.Mgr., C.I.M. credentials

  • CareerZone offers support with job search, resumes, and mock interviews, with continued alumni access

Program Key Stats

$38,561
$ 130
Sept Intake : 15th Apr


70 %

Eligibility Criteria

CCC
2.0 - 2.3
22 - 26
50

NA
6.5
88

Additional Information & Requirements

Career Options

  • Business Analyst
  • Financial Advisor
  • Marketing Coordinator
  • HR Consultant
  • Operations Manager
  • Entrepreneur
  • Public Policy Analyst

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