Bachelors in Marketing comunication

3 Years On Campus Bachelors Program

Tomas Bata University in Zlin

Program Overview

The aim of the study is to equip our future graduates with the necessary professional knowledge and skills in the field of marketing communications, economics, marketing and communication theory, which will enable them to have a successful career in the marketing departments of commercial and non-commercial companies and institutions, in communication agencies, in the roles of press spokespersons or in their own business. The graduate will acquire knowledge of the main forms of marketing communications, including the contexts that relate to them, with an emphasis on specific areas of media and communication practice. He will acquire professional skills in the field of promotion, presentation and advertising, in the field of marketing communications of products and services, promotion of commercial organizations, institutions and organizations of the non-profit sector.

Program Key Stats

KčTuition Free



Eligibility Criteria

2.5
27
60

NA

Additional Information & Requirements

Career Options

  • Marketing Manager
  • Spokesperson
  • Crisis communication manager
  • Content specialist

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