Bachelor in Communication Studies

3 Years On Campus Bachelors Program

Roskilde University

Program Overview

The Bachelor in Communication Studies at Roskilde University equips you with practical expertise in identifying communication problems, creating strategic communication plans, and producing real media products that make an impact. This program is ideal if you're passionate about understanding how communication shapes organizations, culture, and society—and you want hands-on experience bringing communication strategies to life.


Curriculum Structure

Year One: Foundations in Communication

Your first year begins with interdisciplinary studies that give you a broad foundation across humanities and social sciences. You'll take core courses including Theory & Practice, which introduces communication as both a scientific field and practical discipline. This year establishes the conceptual groundwork you'll build on, helping you understand communication from multiple angles before specializing.

Years Two and Three: Specialization and Application

In your final two years, you'll dive deep into specialized Communication Studies courses, including Professional Communication Skills and courses exploring the digital media landscape. The curriculum emphasizes the complete communication cycle—from organizational strategy to message creation to measuring public impact. You'll engage in two intensive workshop programs where you actually create media productions, ensuring theory translates directly into portfolio-ready work.


Focus Areas

Strategic communication planning, media production and analysis, organizational communication, cultural and technological contexts of communication, audience engagement strategies

Learning Outcomes

You'll develop the ability to identify relevant communication problems, devise comprehensive communication plans, produce professional communication products, and critically analyze how communication impacts different audiences

Professional Alignment

Communication Studies is commonly paired with Business Studies, Cultural Encounters, or Social Psychology of Everyday Life, allowing you to tailor your degree to specific career paths. These combinations prepare you for diverse roles in corporate communication, cultural organizations, international development, and media industries.

Reputation & Employability

Roskilde University's Communication Studies bachelor qualifies graduates for admission to the university's Master's programme in Media and Communication, signaling strong academic recognition. The program's practical focus—with real media production projects and strategic communication planning—builds a portfolio that appeals to employers in communication, media, marketing, and organizational development sectors.

 

Experiential Learning (Research, Projects, Internships etc.)

At Roskilde University, the Bachelor in Communication Studies immerses you in hands-on experiential learning right from the start, where you'll master practical skills like identifying real-world communication challenges, crafting communication plans, producing professional products, and tailoring messages for diverse audiences. You'll build these abilities through structured courses that progress from strategy to execution and impact, using tools and group work in a professional setting. The program emphasizes project-based learning, especially in dynamic group projects that mirror industry teamwork, all supported by the Department of Communication and Arts' resources.

This practical focus shines in specifics like these:
- Group projects: Every semester includes a mandatory 15 ECTS project in Professional Communication, done in groups with academic staff guidance to select topics and members—you can't do it solo, ensuring collaborative skills for real communication scenarios.
- Professional Communication Skills course: A 10 ECTS hands-on module where you develop core skills in planning and delivering communication initiatives.
- The Digital Media Landscape course: A 5 ECTS course diving into digital tools and media contexts, equipping you with knowledge of modern platforms and technologies essential for communication pros.
- Fixed semester packages: No mixing courses—30 ECTS blocks integrate projects and modules for seamless, industry-relevant progression, with oral group exams to test your work.

 

Progression & Future Opportunities

Graduates from Communication Studies at Roskilde University are well-prepared for dynamic roles in the communication and media industry, thanks to their strong portfolio of real-world projects and practical experience. Many go on to work as Communication Consultants, Digital Content Strategists, PR Executives, or Media Planners, confidently handling real organisational communication challenges from day one:

• The university supports your career through dedicated career guidance services, project supervision, and collaboration-based learning, helping you build a professional portfolio that directly attracts employers
• Strong emphasis on project-based learning with real communication challenges, ensuring graduates leave with tangible work samples and industry-ready skills
• Close alignment with professional communication practices, as students continuously work on real-life cases, stakeholder engagement, and campaign development
• Internationally recognised degree within the European Higher Education Area (ECTS framework), ensuring long-term global career mobility
• Excellent graduation outcomes: students develop job-ready competencies in planning, executing, and evaluating communication strategies, making them highly employable across industries

Further Academic Progression:
After completing this programme, you can continue into advanced Master’s programmes in Communication, Journalism, Media Studies, or Digital Media at Roskilde University or other leading European universities. This progression allows you to specialise further, move into strategic or leadership roles, or even pursue research and academic careers in the communication field.

Program Key Stats

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Eligibility Criteria

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Additional Information & Requirements

Country Requirements

Career Options

  • Media Planner
  • Content Strategist
  • Digital Marketing Specialist
  • Social Media Manager
  • Public Relations Officer
  • Brand Manager
  • Journalist
  • Advertising Executive
  • Corporate Communications Manager
  • Broadcast Producer

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