BA in Creativity and Business Innovations

3 Years On Campus Bachelors Program

Estonian Entrepreneurship University of Applied Sciences

Program Overview

The Creativity and Business Innovation degree at EUAS is perfect for students who are passionate about turning their ideas into reality. If you're excited about entrepreneurship and want to learn how to innovate within the business world, this program will help you gain the skills you need to lead and make a real impact. Throughout the course, you’ll dive into creative thinking, problem-solving, and business management — all while building the mindset and confidence to create your own business or drive change in existing companies.

Curriculum Structure

Year 1: The first year sets the stage by building your business foundation and personal skills. You’ll learn about teamwork, organisational behaviour, and public speaking — essential skills that will help you grow both professionally and personally. Courses like Teamwork, Organisational Behaviour, and Public Speaking will give you the tools to work well in groups, communicate effectively, and build your self‑management abilities.

Year 2: In the second year, the program takes a deeper dive into the core of business and innovation. You’ll explore topics like Fundamentals of Business, Enhancing Creativity, and Corporate Social Responsibility, giving you the tools to understand how businesses work and how to make them more creative and responsible. This is the year to start seeing how your ideas can fit into the bigger business world.

Year 3: The final year is all about taking what you've learned and applying it in real business settings. You’ll study Sales and Market Mechanisms, Innovation Strategy, and Business Analysis, while also completing internships and working on your Final Paper. By the end, you’ll have the skills and confidence to take your ideas into the business world — whether you’re launching your own venture or stepping into a leadership role.

Focus areas: entrepreneurship, creativity, business strategy, leadership, ethical business, innovation.

Learning outcomes: You’ll leave the program with the ability to come up with creative business solutions, work effectively in teams, understand the market and financial strategies, and have the confidence to pursue leadership positions in any business environment.

Professional alignment (accreditation): The degree is accredited as a Bachelor of Arts in Business and Administration, giving you a solid qualification recognized across Europe.

Reputation (employability): EUAS is located in Ülemiste City, one of the leading innovation hubs in Northern Europe. Their strong focus on practical business skills means that graduates are well-equipped for roles in creative and entrepreneurial environments.

Experiential Learning (Research, Projects, Internships etc.)

At EUAS, you won’t just sit in a classroom — you’ll live your learning. From day one, you’ll roll up your sleeves and dive into hands-on experiences that will teach you the real skills you’ll need to lead in the business world. The program is designed to immerse you in practical projects, group work, and internships that help you develop creative solutions and build a strong entrepreneurial mindset. Located in Ülemiste City, a thriving hub for startups and innovation in Northern Europe, you’ll have the perfect environment to connect with industry leaders and gain valuable work experience while studying.

Here’s a glimpse of how your practical learning will come to life:

• Internships: Throughout the program, you’ll gain real-world experience with professional internships that let you apply what you’ve learned in actual business environments. These internships help build your confidence and give you the chance to network with professionals in the field.
• Group Projects: Many of your courses, like Project Management and Business Analysis, require you to work in teams. You’ll collaborate with your peers, tackling real business challenges and building your leadership skills in the process.
• Real-World Applications: Courses like Entrepreneurial Behavior, Innovation Strategy, and Fundamentals of Business focus on solving actual business problems, helping you develop the skills you’ll need to succeed in your own ventures or future roles.
• Capstone Project: In your final year, you’ll complete a major project or thesis, tackling a real business problem or idea that showcases everything you’ve learned throughout your studies.
• Ülemiste City Advantage: Studying in one of the largest startup hubs in Europe means you’ll be right in the middle of an innovation ecosystem, with access to startups, tech companies, and industry events that will help you expand your network and get hands‑on experience.

Progression & Future Opportunities

Graduating from this program means stepping confidently into a variety of exciting career opportunities. Whether you dream of launching your own startup, leading creative teams, or innovating within established companies, this degree will set you up for success. The entrepreneurial mindset and business skills you develop will open doors to careers where creative problem solving and leadership are in high demand.

• Typical Career Paths: As a graduate, you could work as a Product & Service Manager, Business Executive, Innovation Manager, or Creative Strategist — roles that value your ability to think outside the box and lead with creativity.
• Career Support: EUAS offers career counseling, language support, and access to internship and job opportunities, ensuring you get the guidance you need to take the next step in your career.
• Employment Outcomes: EUAS graduates are known for being flexible, innovative, and ready to contribute. Employers appreciate your ability to work in teams, take initiative, and manage projects creatively.
• Location Advantage: Studying at EUAS places you in Ülemiste City, a hub for startups and tech companies, where you’ll have access to industry events, internships, and opportunities to network with professionals in the field.
• Accreditation: The accredited BA degree is recognized throughout Europe, providing you with credibility and flexibility to work internationally or pursue further education.

Further Academic Progression:
After completing your degree, you can continue your studies with a master’s in business, entrepreneurship, or innovation management, either at EUAS or other top universities in Europe. You could also consider doctoral studies if you want to dive deeper into research or specialise in business innovation or leadership.