Bachelor of Science in Economics and Business Administration

At LUT University, our Bachelor's programmes in Business Administration emphasize experiential learning through real-world projects that build practical skills you'll use right away in your career. You'll dive into hands-on group work with actual companies, analyzing their operations and delivering actionable recommendations—just like in our Services Marketing and Customer Experience Management course, where student teams act as mystery shoppers, conduct interviews and surveys, and present tailored improvement plans to company leaders. This approach sharpens your marketing, customer experience, and business analysis abilities while giving you the confidence to tackle professional challenges.

Here are some standout ways our programmes make learning come alive::
- Group projects with companies: Work in teams of 4-5 on customized assessments for real businesses, such as evaluating marketing strategies or customer experiences through mystery shopping, interviews, surveys, and observations, then pitch your findings directly to executives.
- Presentations and feedback sessions: Midway through projects, company managers visit classes for Q&A, and at the end, you deliver verbal presentations and written reports with justified suggestions—honing your communication and problem-solving skills.
- Sustainable business projects: In programmes like Sustainable International Business (part of our Business Administration offerings), apply business skills to real sustainability challenges, focusing on corporate responsibility, value chains, and ethical international marketing.
- Hands-on assignments in key areas: Use practical tools for working capital and inventory management in supply chain courses, directly linking decisions to a company's financial performance.
- Entrepreneurship and mentoring opportunities: Join student-led entrepreneurship societies and LUT's mentoring programme, where you collaborate with experienced professionals on career development and business ideas.

At LUT University, our Bachelor's programmes in Business Administration emphasize experiential learning through real-world projects that build practical skills right from the start, like assessing companies' marketing strategies and customer experiences using hands-on methods such as mystery shopping, interviews, surveys, and observations. You'll dive into tailored company collaborations where student teams deliver actionable reports and presentations to business leaders, gaining confidence in communicating ideas and responding to professional feedback—just like our students did with SYKE, where they uncovered key improvements that redirected the company's focus. This approach, integrated across courses in LUT Business School, equips you with the tools to tackle sustainable business challenges and ethical practices in international contexts, all while fostering teamwork in multicultural settings.

Here are some standout ways you'll gain those practical skills in our Business Administration Bachelor's programmes::

- Group projects with real companies: Work in teams of 4-5 on the Services Marketing and Customer Experience Management course, acting as mystery shoppers or conducting customer interviews/surveys to provide tailored improvement suggestions, culminating in live presentations to company management.
- Hands-on research and analysis: Apply qualitative and quantitative research methods, data gathering, and reporting in business contexts, including tools for working capital and inventory management through practical assignments that link supply chain decisions to real financial outcomes.
- Multicultural team collaboration: Build goal-oriented teamwork skills, processing academic research on consumer behavior to develop well-argued ideas, often shared via video, blogs, or professional formats.
- Entrepreneurship and industry exposure: Engage with student-led entrepreneurship societies and project work that mirrors industry research cases, preparing you for sustainable business roles through collaborations like guest lectures and thesis supervision with companies.