Global BBA

4 Years On Campus Bachelors Program

Audencia Nantes School of Management

Program Overview

Audencia’s Global BBA is a dynamic 4-year program taught 100% in English at our Paris Campus, perfectly suited for ambitious high school graduates (BAC level) eager to build a global management career through solid academic foundations, up to 24 months of international experiences like summer schools and double degrees, and 12 months of internships. It’s ideal if you thrive in multicultural settings, want personalized career coaching from experts, and aim to specialize later via one of our 18 MSc programs in fields like business strategy or international management.

Curriculum structure
Year 1 lays the groundwork for your global mindset with foundational management courses that spark your interest in international business. You’ll dive into Introduction to Management, exploring core principles of organizations and leadership; Business English and Communication, honing skills for multicultural teamwork; and Economic Foundations, understanding global markets and economic dynamics to prepare you for real-world challenges.
Year 2 builds on basics with progressive international exposure, blending theory and practice through group projects and initial mobility options. Key units include International Business Environment, analyzing global trade and cultural influences; Marketing Fundamentals, learning customer insights and digital strategies; and Financial Accounting Basics, mastering essential tools for business decision-making.
Year 3 ramps up expertise with advanced topics and deeper immersion abroad, focusing on leadership in complex environments via individual projects and evaluations. You’ll study Strategic Management, crafting plans for competitive advantage; Operations and Supply Chain, optimizing global processes; and Digital Business Transformation, tackling tech-driven innovation.
Year 4 culminates in specialization, capstone projects, and extensive professional integration, with opportunities for double degrees or extended internships. Highlighted courses are Global Leadership and Ethics, developing responsible decision-making; Innovation and Entrepreneurship, fostering startup skills; and Advanced International Finance, navigating multinational financial strategies.

Focus areas: Progressive international mobility (up to 24 months abroad), 100% English-taught management foundations, digital competencies, global responsibility, and customizable expertise in areas like marketing, strategy, and operations.

Learning outcomes: Gain adaptability for multicultural leadership, expertise to drive business transformation, practical skills from 12 months of internships and real projects, plus a network of 250+ global academic partners and 90+ international professors.

Professional alignment (accreditation): Audencia holds top-tier accreditations including EQUIS, AACSB, and AMBA (triple crown), ensuring your BBA aligns with global standards for management excellence and prepares you for MSc pathways or direct entry into international firms.

Reputation (employability rankings): As one of Europe’s oldest business schools (125 years), Audencia boasts strong employability with alumni in top global companies, supported by our vast corporate network; we’re a UN Global Compact pioneer since 2004, emphasizing responsible leadership that employers value.

Experiential Learning (Research, Projects, Internships etc.)

At Audencia, the Global BBA is designed to make learning feel real from day one. Instead of just studying theory, you constantly apply what you learn through business cases, team projects, and real company challenges. Classes are interactive and practical, so you learn how to think like a manager, work in teams, and make decisions in real business situations. Alongside this, you also gain international exposure and professional experience that builds strong industry-ready skills.

Everything is structured to help you grow through experience:

Group projects & case studies: You’ll regularly work in teams to solve real business problems in areas like marketing, finance, and strategy, and present your solutions just like in a real company setting.
Internships (up to 12 months): The program includes multiple internship opportunities, including a longer final internship, giving you solid hands-on experience in real companies in France or abroad.
International exposure: You can study abroad at partner universities or take part in exchange programs and summer schools, experiencing different teaching styles and business cultures.
Interactive learning methods: Expect simulations, presentations, debates, and live business scenarios that help you build confidence and communication skills.
Specialization projects: In later years, you apply your knowledge in focused areas like marketing or finance through practical academic projects.
Career & academic support: You get access to career advisors, academic coaching, and learning resources that support both your projects and your professional development.
Global network access: With 250+ partner universities and a strong international network, you’re constantly connected to global learning and career opportunities.

Progression & Future Opportunities

The Global BBA at Audencia is designed to help you graduate with more than just a degree—you'll leave with international experience, practical business skills, and the confidence to succeed in a global workplace. Whether you want to start your career immediately or continue with a master's degree, you'll be well prepared for opportunities around the world. Typical career paths include Business Development Executive, Marketing Manager, Financial Analyst, and Management Consultant.

Your career journey is supported through:

Dedicated Career Support: Work with career advisors and professional coaches for CV building, interview preparation, internships, and career planning.
Real-World Experience: Complete up to 12 months of internships, including a final 4–6 month internship, giving you valuable industry experience before graduation.
Global Opportunities: Study abroad, earn a double degree, or take part in exchange programs through 250+ partner universities worldwide.
Powerful Alumni Network: Connect with 49,000+ alumni and attend networking events that can open doors to international career opportunities.
Globally Recognized Degree: Benefit from Audencia's Triple Crown accreditation (AACSB, EQUIS & AMBA) and a French government-recognized bachelor's degree, respected by employers and universities worldwide.
Graduate Outcomes: While Audencia does not publish official employment or salary statistics for the Global BBA, the program focuses on strong employability through international exposure, internships, and industry connections.

Further Academic Progression:

After graduating, you can continue your studies with one of Audencia's specialized Master of Science (MSc) programs in areas such as Marketing, Finance, Management, Sustainability, Luxury Management, or Food & Agribusiness, helping you specialize further and strengthen your global career prospects.