Global BBA

4 Years On Campus Bachelors Program

Audencia Nantes School of Management

Program Overview

Audencia’s Global BBA is a dynamic 4-year program taught 100% in English at our Paris Campus, perfectly suited for ambitious high school graduates (BAC level) eager to build a global management career through solid academic foundations, up to 24 months of international experiences like summer schools and double degrees, and 12 months of internships. It’s ideal if you thrive in multicultural settings, want personalized career coaching from experts, and aim to specialize later via one of our 18 MSc programs in fields like business strategy or international management.

Curriculum structure
Year 1 lays the groundwork for your global mindset with foundational management courses that spark your interest in international business. You’ll dive into Introduction to Management, exploring core principles of organizations and leadership; Business English and Communication, honing skills for multicultural teamwork; and Economic Foundations, understanding global markets and economic dynamics to prepare you for real-world challenges.
Year 2 builds on basics with progressive international exposure, blending theory and practice through group projects and initial mobility options. Key units include International Business Environment, analyzing global trade and cultural influences; Marketing Fundamentals, learning customer insights and digital strategies; and Financial Accounting Basics, mastering essential tools for business decision-making.
Year 3 ramps up expertise with advanced topics and deeper immersion abroad, focusing on leadership in complex environments via individual projects and evaluations. You’ll study Strategic Management, crafting plans for competitive advantage; Operations and Supply Chain, optimizing global processes; and Digital Business Transformation, tackling tech-driven innovation.
Year 4 culminates in specialization, capstone projects, and extensive professional integration, with opportunities for double degrees or extended internships. Highlighted courses are Global Leadership and Ethics, developing responsible decision-making; Innovation and Entrepreneurship, fostering startup skills; and Advanced International Finance, navigating multinational financial strategies.

Focus areas: Progressive international mobility (up to 24 months abroad), 100% English-taught management foundations, digital competencies, global responsibility, and customizable expertise in areas like marketing, strategy, and operations.

Learning outcomes: Gain adaptability for multicultural leadership, expertise to drive business transformation, practical skills from 12 months of internships and real projects, plus a network of 250+ global academic partners and 90+ international professors.

Professional alignment (accreditation): Audencia holds top-tier accreditations including EQUIS, AACSB, and AMBA (triple crown), ensuring your BBA aligns with global standards for management excellence and prepares you for MSc pathways or direct entry into international firms.

Reputation (employability rankings): As one of Europe’s oldest business schools (125 years), Audencia boasts strong employability with alumni in top global companies, supported by our vast corporate network; we’re a UN Global Compact pioneer since 2004, emphasizing responsible leadership that employers value.

Experiential Learning (Research, Projects, Internships etc.)

At Audencia Nantes School of Management, the Global BBA immerses you in experiential learning right from the start, building real-world skills through hands-on projects, professional experiences, and collaborative environments that mirror business challenges. You'll develop practical expertise in areas like management, supply chain, entrepreneurship, and innovation, using simulation games, design thinking methods, and team-based approaches led by professors with deep industry ties. This isn't just theory—it's about gaining the confidence and tools to lead as a responsible, adaptable professional on our Atlantic Campus in Nantes and beyond.

Here's how our facilities and programs make it happen::
- Group projects and simulations: Dive into experiential training like supply chain management simulation games, plus design thinking and innovation workshops run by experts in entrepreneurship.
- Internships and professional experience: Up to 26 months of integrated stages or alternance (apprenticeship) rhythms, blending Audencia's top-tier teaching with on-the-job roles starting early in your program.
- Research labs and institutes: Access dedicated labs like the Laboratoire de recherche directed by faculty, plus chairs in family entrepreneurship and societal impact for hands-on research in innovation and business transformation.
- Faculty-led innovation tools: Work with professors specializing in creativity, intuition in entrepreneurship, and discursive learning through mentoring dyads—no generic tools here, but tailored methods like those in our International Certificate Maximizing Global Performance.

Progression & Future Opportunities

At Audencia Nantes School of Management's Global BBA, experiential learning is at the heart of building real-world skills through hands-on projects, professional immersion, and collaborative environments that prepare you to thrive as a future leader. You'll dive into practical experiences like simulation games for supply chain management and group-based training that mirror business challenges, all supported by our expert faculty who've led similar initiatives. This approach ensures you gain the adaptability and creativity employers crave, right from your undergraduate years on our modern Nantes campuses.

Here are some standout ways the Global BBA delivers hands-on learning::
- Internships and professional experience: Up to 26 months of integrated work experience or apprenticeships, blending classroom learning with real jobs in alternating rhythms like semester-based or 3 weeks on/1 week off.
- Group projects and simulation games: Faculty-led experiential training, including simulation games for supply chain management and collaborative projects in areas like consulting, entrepreneurship, and creative management.
- Research labs and institutes: Access to dedicated labs like the Laboratoire de recherche directed by faculty, plus chaires (chairs) in family entrepreneurship and society for immersive research projects.
- Campuses as learning hubs: State-of-the-art facilities across Atlantic Campus and City Campus in Nantes, plus Paris Campus options, fostering teamwork and innovation in a supportive, student-wellbeing-focused environment.