Bachelor in Business Management

3 Years On Campus Bachelors Program

Independent Studies of Science & Technology

Program Overview

The  Bachelor in Business Management  (BBA) at IST College is a dynamic three-year program delivered in English, either on-site in Athens or online, partnering with Collège de Paris to equip you with essential skills across all key business areas—perfect for ambitious students eager to launch a global career, stand out in competitive job markets, or even start your own venture. You'll gain a broad view of business from seasoned academics and industry pros, build powerful networks through masterclasses with market leaders, and develop the tools to turn ideas into reality.

 

Curriculum Structure


Year 1 lays a strong foundation in core operations, diving into how businesses run day-to-day with hands-on modules like Commercial Law, Customer Relationship Management, and Prospecting and Negotiation. You'll explore sales essentials through Sales Administration and Supply Management, while getting practical with IT & Collaborative Tools and Applied Management Tools: ERP, CRM, Commercial Database, building the tech-savvy skills employers crave right from the start.


Year 2 ramps up your strategic thinking, focusing on organization and people with courses like Administrative Organization and Process Management, Human Resources Management, and Marketing & External Communication. You'll master customer-centric strategies via Customer Satisfaction and Loyalty and Promotion and Sustainability of Sales, then apply it all in exciting projects such as Business Project: Communication Campaign and Business Game, simulating real-world challenges.


Year 3 sharpens your leadership edge for high-impact roles, tackling advanced strategy through Market Study & Analysis, Strategic Marketing, and Digital Strategy & E-Reputation. Culminate with powerhouse modules like Management of a Sales Team and HR Development Team, Managerial Communication, and the capstone Business Project: Business Creation, where you'll design and pitch your own enterprise.

Focus areas: Sales excellence, digital tools (ERP/CRM), strategic marketing, HR leadership, business creation projects, and global networking.

Learning outcomes: Master key business domains to excel in management, launch startups, build executive networks, and drive performance with tools like data management and sales strategies.

Professional alignment (accreditation): Awarded by IST College in collaboration with Collège de Paris; IST holds British Accreditation Council (BAC) certification for higher education and ISO 9001 quality standards.

Reputation (employability rankings): IST College, with 35+ years promoting entrepreneurship and innovation, prepares graduates for worldwide success—study in Greece, graduate for the global job market, backed by strong industry ties and quality reviews from UK bodies like the Higher Education Quality Council.

 

Experiential Learning (Research, Projects, Internships etc.)

In the Global Bachelor in Business Management  (BBA) at IST College, you'll dive straight into practical skills that mirror real-world business challenges, learning from experienced academics and industry pros who bring current insights to every class. You'll build hands-on expertise through modules like business projects where you create products, launch communication campaigns, or even plan a full business startup, plus tools for sales, marketing, and management that get you ready to lead or launch your own venture. This isn't just theory—it's about networking with market executives via masterclasses and using applied tools that companies actually rely on today.

Here's how our program turns learning into action with specific experiential elements:

- Applied Management Tools: You'll gain direct experience with ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) systems, which are the backbone of modern business operations.
- Real Business Projects: The curriculum includes three capstone projects—creating a product, designing a communication campaign, and launching a business plan—where you'll work through actual business scenarios.
- Business Game Simulation: You'll participate in interactive market simulations that mirror real market dynamics and decision-making processes.
- Market Research & Analysis: Hands-on modules teach you to conduct market studies and analyze competitive landscapes using industry-standard approaches.
- Data Management & IT Collaboration Tools: Access to modern information systems and collaborative platforms ensures you're working with current technology.
- Learning Resources: Your tuition includes access to both IST College's and Wrexham University's comprehensive learning resources, giving you access to extensive digital libraries and academic materials.
- Computer Labs: Dedicated computer facilities are available at no extra charge, supporting your technical coursework and projects.
- Networking Through Masterclasses: The program connects you directly with market executives through specialized masterclasses, building your professional network while you study.
- Flexible Learning Environment: Whether you prefer on-site, online, or blended learning, the program adapts to your needs while maintaining the same quality and rigor.

  

Progression & Future Opportunities

Graduating with the Bachelor in Business Management from the Independent Studies of Science & Technology (IST College), Greece equips you with the business knowledge, leadership abilities, and practical skills needed to succeed in today's international business environment. Throughout the programme, you will build expertise in management, marketing, finance, human resources, and strategic planning, preparing you for careers across a wide range of industries. The internationally recognized bachelor's degree also provides a strong foundation for further academic and professional development.

Typical Career Roles: Business Manager, Marketing Executive, Human Resources Officer, Business Development Executive.

Career Support & Graduate Advantages:

  • Career Services: IST College's Career Office supports students through career counselling, CV and interview preparation, internship opportunities, employer networking activities, career events, and job placement guidance to improve graduate employability.
  • Employment Statistics & Salary: IST College does not publish official graduate employment rates or salary figures for this programme.
  • Industry Partnerships: Students benefit from internships, industry projects, guest lectures, and collaborations with businesses that provide valuable workplace experience and professional networking opportunities.
  • Accreditation Value: The programme is awarded in collaboration with the University of Hertfordshire (UK), providing graduates with an internationally recognized British bachelor's degree that is respected by employers and higher education institutions worldwide.
  • Graduation Outcomes: Graduates develop strong leadership, communication, analytical, and problem-solving skills, enabling them to pursue careers in multinational companies, financial institutions, consulting firms, public organizations, start-ups, and family businesses.

Further Academic Progression: After completing this programme, graduates can continue their education by pursuing an MBA, MSc in Management, MSc in International Business, MSc in Marketing, MSc in Finance, or other specialized postgraduate programmes at the University of Hertfordshire or universities around the world. The bachelor's degree also provides a pathway toward professional certifications and doctoral studies for those aiming for senior leadership or academic careers.

Program Key Stats

€-
€-
Rolling


85%
No
No

Eligibility Criteria

CCC
2.5
24
60

NA
NA
6.0+
78+
NA

Additional Information & Requirements

Country Requirements

Career Options

  • Business Manager
  • Operations Manager
  • Marketing Manager
  • Human Resources Manager
  • Financial Analyst
  • Business Development Manager
  • Project Manager
  • Supply Chain Manager
  • Management Consultant
  • Entrepreneur

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