BA (Hons) in Communication

4 Years On Campus Bachelors Program

The American College of Greece

Program Overview

The BA (Hons) in Communication at The American College of Greece (Deree) is a dynamic four-year program that dives into advertising, audio-visual communication, journalism, and public relations, giving you hands-on skills and theoretical insights to thrive in media careers—perfect for creative students eager to shape messages that connect with global audiences. You'll build a strong foundation in media techniques and contexts, exploring how professionals communicate across cultures, all while enjoying the best of an American liberal arts education right here in Athens.

Curriculum Structure
Year 1 (Level 4): You'll kick off with the essentials of media, building core skills through Foundations of Contemporary Media, which introduces the big picture of today's media landscape, and Writing for the Media, where you'll craft compelling stories and messages from day one. Hands-on practice in Multimedia Lab lets you experiment with digital tools, while Introduction to Computer Information Systems equips you with the tech basics needed for modern communication—setting a solid stage for your journey without assuming any prior experience.

Year 2 (Level 5): Here, you deepen your expertise with choices across the four key areas, like Digital Storytelling in advertising to create engaging narratives, or advanced modules in journalism and PR that sharpen your strategic thinking. You'll analyze media content through theoretical lenses and practice multimedia production, blending creativity with professional know-how to start specializing in what excites you most.

Year 3-4 (Level 6): The final stretch ramps up with high-level electives such as Advertising Strategy and Client Services and Advertising Copywriting and Evaluation, honing your ability to pitch ideas and evaluate campaigns like a pro. Culminate in a Communication Thesis or Communication Internship, plus courses like Interpersonal Communication, pulling everything together for real-world impact and graduate readiness.

Focus areas: Advertising, audio-visual communication (film and television), journalism, public relations—choose advanced modules in at least one to specialize while sampling all.

Learning outcomes: Master writing and multimedia messaging, understand ethical dimensions in professional contexts, and grasp how media pros work across converging fields—ready for grad school or media careers.

Professional alignment (accreditation): Open University-validated (UK) BA (Hons) award, blending academic rigor with practical training; full-time pace is 60 UK credits per semester over four years.

Reputation (employability rankings): Deree Communication grads have a solid marketplace reputation, land sought-after internships, excel in top European/U.S. grad programs, and are prized by employers for their well-rounded skills.

Experiential Learning (Research, Projects, Internships etc.)

At The American College of Greece's DERE – The American College of Greece, our BA (Hons) in Communication stands out by blending hands-on practical training with real-world media skills, setting you up for success in advertising, journalism, audio-visual communication, or public relations. You'll dive into producing TV news stories, writing for publications, and tackling advanced modules that mirror industry demands, all while building key media communication skills from day one—no prior experience needed. This unique approach, which combines academic depth with professional practice, makes our program one of the best in Greece, where you'll gain the applied expertise employers crave.

Here's how our experiential learning comes to life through specific program features and resources:

- Group projects and practical production: Engage in collaborative work like creating television news stories or writing for campus publications, fostering teamwork in real media scenarios across advertising, film/TV, journalism, and PR.
- Internship opportunities: Organizations actively seek our Communication students for internships, giving you direct industry exposure and a competitive edge in the job market.
- Theoretical and practical courses: Choose advanced modules in four core areas (advertising, audio-visual communication, journalism, public relations), with hands-on training that develops professional skills alongside critical analysis.
- Faculty-led expertise: Learn from a dedicated team of professors like Program Coordinator Stamatina Katsiveli and Department Chair Angelos Kissas, who bring cutting-edge industry and research insights to every class.

Progression & Future Opportunities

At The American College of Greece's Deree, the BA (Hons) in Communication stands out for its hands-on approach, blending academic study with real-world training to build practical skills in areas like advertising, audio-visual communication, journalism, and public relations. You'll dive into producing media content, honing communication techniques for diverse audiences, and understanding industry dynamics—skills that employers love, with our grads regularly landing sought-after internships thanks to their well-rounded preparation. This isn't just theory; it's a program designed to get you creating, collaborating, and connecting right from the start, setting you up for careers or grad school.

Here's how experiential learning comes alive in the program: through sequential courses that introduce key media skills and let you specialize with advanced, practical modules.

- Group projects and media production: Build skills by producing television news stories, writing for publications, and tackling collaborative work in advertising, film/TV, journalism, and PR—starting with foundational modules and advancing to specialized ones.
- Internships: Organizations actively seek out our Communication students for internships, giving you real industry exposure and a strong reputation in the job market.
- Professional communication training: Courses like HC 2300 Professional Communication and interpersonal/presentation skills develop your ability to communicate effectively in media contexts.
- Digital and tech foundations: Gain computer literacy through courses like CS 1070 Introduction to Information Systems (or equivalent), essential for digital media tools and content creation.