This interdisciplinary degree merges foundational business education with applied psychology. It’s ideal for students who want to understand how human behaviour impacts business success, from marketing and HR to leadership and decision-making.
Teaching and Assessment: Primarily taught through lectures and tutorials, with students responsible for large amounts of study outside of planned class contact hours. Essays and reports, individual and group assignments, and formal tests are all examples of assessment methods. The bulk of disciplines are assessed via a combination of coursework and exams.
QQI-accredited Level 8 degree with opportunities for postgraduate study
Course Structure:
Final-year research project
Case-based assignments in organisational and consumer behaviour
Career workshops and guest lectures hosted by DBS
Access to Level 9 postgraduate degrees in Business, Psychology, HRM, or Organisational Psychology
Graduates develop sought-after interpersonal, analytical, and behavioural insight skills
Supported by DBS Career Services for employability and internships
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