Ba hons in fashion business communication and new media in Istituto marangoni milan

This dynamic fashion course investigates ways to create the buzz that is necessary to increase brand awareness, while also respecting brand image and any constraints of an assigned brief, or communication budget. Participants follow an extensive analysis of style, understanding how language, visual image and sound can influence emotions and consumer behaviour, defining and disseminating fashion trends as inspiring ideas not only in clothing, but also for accessories and all areas of the luxury and creative industries. Taking a look at historical and contemporary examples of fashion, image and photography, participants learn how to incorporate and captivate the magic of fashion and luxury in videos, web platforms and through social networks.

High School Diploma or equivalent school certificate, the applicant s personal statement, a portfolio of work (if appropriate to the subject), IELTS-5(Minimum 4.5 in all bands)

Digital marketing manager, Media planner/media manager, Communication manager/director, Marketing manager, Multimedia content designer, Social media editor/manager

31st Dec

This dynamic fashion course investigates ways to create the buzz that is necessary to increase brand awareness, while also respecting brand image and any constraints of an assigned brief, or communication budget. Participants follow an extensive analysis of style, understanding how language, visual image and sound can influence emotions and consumer behaviour, defining and disseminating fashion trends as inspiring ideas not only in clothing, but also for accessories and all areas of the luxury and creative industries. Taking a look at historical and contemporary examples of fashion, image and photography, participants learn how to incorporate and captivate the magic of fashion and luxury in videos, web platforms and through social networks.

High School Diploma or equivalent school certificate, the applicant s personal statement, a portfolio of work (if appropriate to the subject), IELTS-5(Minimum 4.5 in all bands)

Digital marketing manager, Media planner/media manager, Communication manager/director, Marketing manager, Multimedia content designer, Social media editor/manager

31st Dec