1. Unitec Institute of Technology
  2. Program
  3. Bachelors
  4. Bachelor of Business Marketing

Bachelor of Business Marketing

3 Years On Campus Bachelors Program

Unitec Institute of Technology

Program Overview

The Bachelor of Business (Marketing) provides you with the knowledge and skills to successfully create and manage brands that win consumers hearts and minds using both traditional and new methods. You ll discover how to identify consumers needs and wants, develop sound marketing plans and create marketing campaigns for real New Zealand organisations. You'll also learn how to create a social media plan and determine its effectiveness using Google Analytics.

Program Key Stats

$21624 (Annual cost)



89 %

Eligibility Criteria

2.7
27
75

6

Additional Information & Requirements

Original or certified photocopies of all previous tertiary transcripts and certificates (showing all subjects attempted in all years of study and the grades awarded), 42 credits at NCEA Level 3 or higher from a mix of subjects, 14 credits in NCEA Level 1 or higher in Maths and English language requirements or relevant and equivalent qualifications, Should have achieved at least one English proficiency outcome in the last two years, Test scores: IELTS, TOEFL, PTE

Career Options

  • Marketing Manager
  • Marketing Specialist
  • Market Researcher
  • Brand Manager

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