International Business Management

3 Years On Campus Bachelors Program

Civitas University

Program Overview

The BA in International Business Management at Civitas University is a three-year, full-time programme designed for students who want to understand how companies operate, compete and expand across international markets. Taught entirely in English, the course suits globally minded students interested in business strategy, marketing, trade, negotiation and managing multicultural teams.

Curriculum Structure

Civitas University publishes the programme’s compulsory modules but does not officially assign individual subjects to specific study years. The following structure therefore presents a logical learning progression based on the official course content.

Year 1

Students begin by developing the essential communication, analytical and decision-making abilities required in a business environment. Modules such as Communication Skills, Basics of Critical Thinking and Innovative and Creative Thinking help them present ideas confidently, assess information carefully and develop practical solutions to business challenges.

Year 2

The second stage focuses more closely on understanding customers, markets and the international economic environment. Through subjects such as Market Analysis, Consumer Behaviour and International Economics: Trade, students learn how to investigate market opportunities, understand purchasing decisions and evaluate how global trade affects organisations.

Year 3

In the later stage, students strengthen their ability to manage business relationships and make strategic decisions across different countries and cultures. Courses such as International Marketing, Cross-Cultural Management, Negotiations and Business and Labour Law prepare them to handle international expansion, diverse workforces, commercial discussions and the legal aspects of business activity.

Focus areas: International market analysis, global trade, international marketing, consumer behaviour, negotiation, cross-cultural management, business strategy, organisational culture, management problem-solving, business and labour law.

Learning outcomes: Graduates learn to assess global trends, understand the dynamics of international markets, identify customer needs across different cultural settings, develop business growth strategies, manage diverse teams and establish professional relationships in international, remote and hybrid working environments.

Professional alignment and accreditation: Civitas University holds a positive evaluation from the Polish Accreditation Committee and is an accredited Polish higher education institution. It also holds the Erasmus Charter for Higher Education for 2021–2027 and is a member of recognised Polish and European academic organisations.

Reputation and employability: Civitas University ranked 10th among non-public universities in Poland in the 2026 Perspektywy Higher Education Ranking and placed 3rd nationally for internationalisation. The university also states that ministerial ELA research indicates its graduates successfully enter employment in industries connected with their interests, although programme-specific employment rates and salaries are not published.

Official programme link:
https://civitas.edu.pl/en/academic-offer/international-business-management-ba-full-time-english

Experiential Learning (Research, Projects, Internships etc.)

The International Business Management programme combines business theory with practical activities that help students develop workplace-ready communication, negotiation and management skills. Students analyse management challenges, study real market conditions and participate in simulation-based learning connected with international business decision-making.

The programme page does not identify specialist business software or dedicated laboratories for this course. However, it confirms practical learning through simulation games and skills-based subjects, supported by wider university resources and international opportunities:

Business simulation games: Students participate in simulations designed to strengthen their negotiation and management skills in international business situations.
Practical Analysis of Management Problems: This module gives students experience in assessing organisational challenges and developing realistic management responses.
Market Analysis: Students learn to examine market information and use their findings to support business decisions and international growth strategies.
Oxford-Style Debates: Structured debates develop public speaking, argument-building, critical thinking and the ability to defend business recommendations.
Negotiation activities: The Negotiations module helps students practise communication, persuasion and relationship management in international settings.
Cross-cultural teamwork: The multicultural student community includes learners from more than 70 countries, giving students regular opportunities to collaborate across cultural and professional perspectives.
Small class environment: Civitas University highlights small class sizes and an individual approach to learning, allowing students to interact more closely with lecturers and classmates.
International faculty: Teaching is delivered by academics and professionals with international backgrounds and experience in management, economics, institutions and business.
Erasmus+ study opportunities: Students may study abroad through Civitas University’s international network, which includes more than 100 partner universities.
Erasmus+ internships: Eligible students may complete funded international traineeships lasting between two and twelve months in organisations such as international corporations, universities and NGOs in participating countries.
Academic Careers Office: Students receive access to internship listings, job opportunities, volunteering roles, employer meetings, career workshops and individual consultations.
Library and reading facilities: Students can use the university’s library and reading hall for research, coursework, assignments and preparation for their final dissertation.
Central Warsaw campus: Classes take place in the Palace of Culture and Science in central Warsaw, placing students in one of Poland’s main commercial, administrative and international business centres.

Official facilities and student-support link:
https://civitas.edu.pl/en/our-university/why-us

Progression & Future Opportunities

Graduates are prepared to support companies and organisations operating across different countries, markets and cultural environments. Their knowledge of international trade, marketing, market analysis and cross-cultural management can lead to roles such as International Business Specialist, Business Consultant, Market Analyst or International Marketing Executive.

Students can strengthen their transition from university into employment through the following opportunities:

Academic Careers Office: The office provides internship, job and volunteering opportunities, individual career consultations, employability workshops and meetings with Civitas University graduates.
CV and career preparation: Students can receive guidance on preparing their CV, entering the labour market and developing the professional and interpersonal skills valued by employers.
Employer engagement: The university organises direct meetings between employers and students, as well as company visits and recruitment-related events.
Internship opportunities: Students can explore internships in Poland and abroad, including Erasmus+ traineeships with international businesses, universities and non-governmental organisations.
International partnerships: Civitas University works with more than 100 international partner universities, giving students access to global study and networking opportunities.
Career sectors: Graduates may work in global corporations, consulting companies, research agencies, think tanks, public institutions, NGOs and foundations involved in international cooperation.
Graduation outcomes: Official career options listed by the university include International Business Specialist, Consultant, Adviser, Market Analyst and International Business Trainer.
Employment evidence: Civitas University reports that ministerial ELA research shows its graduates find employment in sectors connected with their professional interests. However, it does not publish a specific employment percentage or starting salary for graduates of this individual programme.
Long-term accreditation value: The degree is awarded by a university positively evaluated by the Polish Accreditation Committee, supporting its recognition within Poland and the wider European higher education framework.

Further Academic Progression: After completing the bachelor’s degree, graduates may progress to a master’s programme in International Business, Management, International Management, Marketing, Finance, Economics, Entrepreneurship, Human Resource Management or a related business discipline. They may also pursue postgraduate qualifications or specialised professional training in areas such as project management, international trade, digital marketing, business analytics or supply-chain management.