Business analyst

3 Years On Campus Bachelors Program

WSB University

Program Overview

The Bachelor’s in Management with a Business Analyst specialisation at WSB-NLU is a three-year programme for students who enjoy working with numbers, understanding how companies operate and using evidence to solve business problems. It combines management, finance, marketing and technology, making it a strong choice for students who want to turn business data into clear recommendations and support better organisational decisions.

Curriculum Structure

WSB-NLU publishes the programme’s main subjects but does not assign every module to a specific year on the public course page. The structure below therefore shows the natural progression students can expect across the three-year degree.

Year 1

During the first year, students build a solid understanding of how organisations and markets work. Subjects such as Fundamentals of Management, Managerial Economics and Statistics introduce them to business structures, economic decision-making and the numerical methods used to interpret information.

Students also begin developing practical digital and research skills through Information Retrieval and Intellectual Property Protection and Spreadsheet Applications. This creates a useful foundation for more advanced business analysis later in the programme.

Year 2

The second year moves into the financial, operational and customer-focused sides of business. Through modules such as Corporate Finance, Marketing Research and Quality Management, students learn how to evaluate company performance, study market behaviour and identify where processes or services could be improved.

They also explore Organisational Behaviour and Fundamentals of Organisation, helping them understand how employees, teams and business structures influence company results.

Year 3

In the final stage, students bring their management and analytical knowledge together through subjects such as Reporting and Data Analysis, Databases, IT Systems and Project Management. These modules prepare them to organise information, produce business reports, assess company needs and communicate recommendations to managers or project teams.

Teaching is supported by lecturers with professional experience, and the programme page highlights the use of tools such as Microsoft Excel, Power BI and Power Query to help students prepare for real workplace expectations.

Focus areas: Business analysis, reporting and data interpretation, corporate finance, statistics, market research, project management, business processes, databases, IT systems, organisational behaviour and quality management.

Learning outcomes: Students learn how to identify and verify business needs, analyse and document business models, improve organisational processes, support business strategy, prepare audits and reports, and solve operational problems using business and financial information.

Professional alignment and accreditation: WSB-NLU states that its programmes are accredited in Poland and the European Union. The Management programme also received the “Studies with a Future 2024” accreditation, recognising its practical orientation and alignment with modern labour-market needs.

Reputation and employability: The official programme page states that 87% of WSB-NLU students find employment in their profession. The university also received the CEEMAN IQA accreditation in 2025 and became a member of AACSB in 2026, strengthening its international profile in business education; AACSB membership should not, however, be confused with separate AACSB programme accreditation.

Official programme link:
https://www.wsb-nlu.edu.pl/pl/studia-i-stopnia-kierunek-zarzadzanie-specjalnosc-analityk-biznesowy

Experiential Learning (Research, Projects, Internships etc.)

This programme is designed around practical business problems rather than theory alone. Students learn how to investigate company needs, work with financial and operational information, prepare professional reports and suggest realistic improvements to business processes.

The practical learning experience is supported by analytical software, project-based subjects, professionally active lecturers and WSB-NLU’s digital learning environment:

Microsoft Excel: Used in Spreadsheet Applications and analytical classes to organise data, perform calculations and prepare business reports.
Power BI: Students are introduced to business-intelligence tools used to transform company data into understandable dashboards and visual reports.
Power Query: This tool supports the preparation, organisation and transformation of data before it is analysed.
Reporting and Data Analysis: Students develop the ability to interpret information and communicate findings in a way that supports managerial decisions.
Databases and IT Systems: These modules help students understand how organisations store, manage and use information across their operations.
Project Management: Students learn how to plan tasks, organise resources and support projects involving both business and technical teams.
Marketing Research: Learners gain experience collecting and interpreting market information to understand customers, competitors and commercial opportunities.
Practical business lecturers: The programme is taught by lecturers who also work professionally in areas such as business analysis and controlling, helping students connect academic concepts with current workplace practices.
CloudA platform: Students use WSB-NLU’s digital CloudA environment for university learning, communication, webinars and administrative processes.
Professional internships: Students complete internships connected with their field of study. Internship documentation and approval are managed through the CloudA system, and the placement must be relevant to the student’s degree.
Career webinars and training: The university’s Careers Office organises professional guidance, training sessions and webinars through CloudA and other online platforms.
Investment Club: Students interested in finance can engage with WSB-NLU’s Investment Club, which develops awareness of budgeting, saving, investment opportunities and financial risk.
Library resources: Students have access to the university library and academic resources to support coursework, business research and preparation for their bachelor’s dissertation.

Official careers and practical-support link:
https://www.wsb-nlu.edu.pl/pl/biuro-karier

Progression & Future Opportunities

Graduates leave the programme with a combination of management knowledge, analytical thinking and practical digital skills. This prepares them for roles where they must understand business needs, interpret data and help organisations improve their processes, finances or strategic decisions.

Typical career options include Business Analyst, Business Process Analyst, Financial Data Analyst and Project Manager. Graduates may also work as business-risk analysts, members of analytical teams or specialists supporting organisational development.

Students and graduates can strengthen their career prospects through the following university support and opportunities:

Careers Office: WSB-NLU’s Careers Office publishes job, internship and placement opportunities from local businesses, national companies and public-sector organisations.
Career counselling: Students can access professional guidance, training and career-development webinars to help them identify suitable roles and prepare for recruitment.
Individual career planning: Through the university’s career-support initiatives, students can explore their professional strengths, analyse their potential and develop an individual career plan.
“Discover Your Professional Potential” project: WSB-NLU describes this as a free service for students and graduates that includes consultations with a career adviser, professional-potential assessment and individual development planning.
Internship support: Students can complete placements in businesses and organisations relevant to management or business analysis, allowing them to apply classroom skills in a professional environment.
Employer network: The Careers Office works with large local and national companies, small businesses and local government bodies to share employment and internship opportunities.
Industry collaboration: An official example is WSB-NLU’s cooperation with FAKRO, through which students were offered access to a dedicated internship and traineeship programme.
Employment outcome: The official programme page reports that 87% of WSB-NLU students find employment in their profession, although it does not publish a programme-specific graduate salary figure.
International recognition: CEEMAN IQA accreditation and AACSB membership connect WSB-NLU with recognised international business-education networks and support the university’s focus on quality, business relevance and global engagement.
Graduation outcomes: Graduates are prepared to identify business needs, evaluate business models, improve processes, plan strategies and prepare analytical reports or audits for organisations.

Further Academic Progression: After completing the bachelor’s degree, students can progress to a master’s programme in areas such as Data Analysis, Management, Business Analytics, Finance, Project Management, Economics or Information Systems. WSB-NLU itself offers a master’s-level Management specialisation in Data Analysis, covering subjects such as Python data analysis, Business Intelligence, econometrics, forecasting, business-process modelling and IT project management.