Bachelor of Business Administration and Digital Innovation with Fashion & Luxury Business Management in Barcelona

NA On Campus Bachelors Program

GBSB Global Business School Barcelona

Program Overview

The Bachelor in Fashion & Luxury Business Management at GBSB Global Business School in Barcelona is a three-year program that blends core business skills like finance, marketing, and entrepreneurship with specialized fashion and luxury insights, perfect for creative students passionate about brands, trends, and global style who want hands-on experience in one of Europe's fashion capitals. You'll build a standout portfolio through real-world projects like planning retail pop-ups, auditing online stores, pitching collections to industry pros, and even joining the G-Accelerator startup program—all taught in English on campus with options for internships and study abroad in Malta.

### Curriculum Structure
Year 1 – Building Business Basics
In your first year, you'll dive into the essentials of the global business world, starting with Global Business Environment, Digital Marketing Fundamentals, Business Law, and Accounting to create a strong foundation for the fast-paced fashion industry. This sets you up to understand how luxury markets operate internationally, with practical group projects that get you thinking like a pro from day one. Barcelona's vibrant scene adds real inspiration as you explore these fundamentals.

Year 2 – Leadership & Specialisation
Year two ramps up with leadership skills through Leadership and Organizational Behavior and HR & Organisation, alongside Starting a Digital Business and Fashion & Luxury Marketing, plus Sustainable Fashion to tackle eco-conscious trends. You'll learn to lead teams, launch digital ventures tailored to luxury, and market high-end brands effectively, blending theory with workshops and company visits. It's where your business savvy starts specializing in the glam world of fashion.

Year 3 – Tailor Your Path
Your final year focuses on innovation with Disruptive Technologies for Innovation and Change, electives like Event Management & Sponsoring or Digital Branding, and a capstone Undergraduate Dissertation in fashion/luxury. Here, you'll customize your expertise through professional development, corporate finance, and creative thinking, culminating in a project that showcases your readiness for the industry. Graduates emerge with the confidence to launch brands or land roles at top firms.

Focus areas: Sustainability in fashion design, digital transformation and branding, luxury sector analysis (fashion, accessories, jewelry, food & wine), event management, retail distribution, and entrepreneurial project finance.

Learning outcomes: Master cutting-edge strategies for luxury leadership, develop transversal skills like ethics, communication, and time management, create portfolios from real audits/pop-ups/dissertations, and gain global competencies through industry visits and workshops.

Professional alignment (accreditation): Awarded as Bachelor of Business Administration and Digital Innovation with Fashion & Luxury Business (180 ECTS, EQF/MQF Level 6), with hands-on prep for careers via internships, G-Accelerator, and company collaborations.

Reputation (employability rankings): GBSB Global's Master in Fashion & Luxury program ranks #1 in Spain and Top-40 worldwide by 2024 EdUniversal for Luxury Management, with alumni at Celine, Swarovski, LVMH, and Nike—proving strong pathways for bachelor grads too.

[Official program link](https://www.global-business-school.org/landing-page/bachelor-in-fashion-luxury-business-management-in-barcelona/)

Experiential Learning (Research, Projects, Internships etc.)

At GBSB Global Business School Barcelona, our Bachelor of Business Administration and Digital Innovation with Fashion & Luxury Business Management dives deep into experiential learning, where you'll build real-world skills right from year one by planning retail pop-ups, auditing live online stores, and pitching capsule collections to industry pros. You'll blend business smarts with fashion flair through hands-on projects that mirror luxury industry demands, all in the heart of Barcelona's stylish Eixample district, surrounded by top brands and events. This isn't just theory—it's your launchpad to internships at global labels and a portfolio that screams "hire me."

Here's how we make it happen with program-specific tools and opportunities:
- Group projects and capstone work: Tackle collaborative pitches for capsule collections, organizational audits, case studies, and an undergraduate dissertation focused on fashion/luxury topics, plus electives like a 15 ECTS dissertation in Fashion & Luxury Business.
- Industry visits and immersive experiences: Join company visits, exclusive fashion/luxury events, and workshops with managers from top brands to learn sustainability, digital transformation, and event management in practice.
- Event management in action: Organize student-led offline events in Barcelona, connecting brands, experts, and enthusiasts—perfect for building your network in luxury sponsoring and recreation.
- Internships and career pathways: Gain placements at icons like Celine, Swarovski, LVMH, and Nike, with faculty guiding you toward local/international opportunities and even our G-Accelerator startup program for launching your own ideas.
- Digital tools and innovation focus: Dive into electives like Digital Branding (7 ECTS), Starting a New Digital Business, and Disruptive Tech, applying real-world digital strategies for luxury brands and online retail audits.
- Modern campus facilities: State-of-the-art classrooms with advanced technology in our vibrant Barcelona campus, supporting everything from pop-up planning to global business simulations—no designated labs mentioned, but optimized for fashion/luxury project work.

Imagine walking out with that edge—check out our full facilities list here: https://www.global-business-school.org/barcelona-campus/ and let's get your application rolling today!

Progression & Future Opportunities

At GBSB Global Business School Barcelona, our Bachelor in Fashion & Luxury Business Management dives deep into experiential learning, so you'll build real-world skills right from year one through a "learning by doing" approach that's tailored to the fast-paced luxury industry. You'll get hands-on with everything from organizing events to analyzing brands, using Barcelona's vibrant fashion scene as your playground—think company visits, creative workshops, and collaborations that mirror actual industry roles. This isn't just theory; it's practical training in sustainability, digital strategies, and entrepreneurship that lands grads at top names like LVMH and Nike.

Here are some standout ways you'll gain that edge::
- Group projects and capstone work: Tackle collaborative assignments like the Undergraduate Dissertation focused on fashion/luxury topics, plus practical group analyses or case studies in your electives.
- Event Management in Practice: Lead your own student-run offline events in Barcelona, connecting with brands, experts, and enthusiasts—perfect for the Event Management & Sponsoring elective.
- Industry visits and immersive experiences: Join company visits, exclusive fashion/luxury events, and workshops with top professionals to see luxury sectors like food & wine, jewelry, and accessories up close.
- G-Accelerator startup program: Launch your own business idea, blending entrepreneurship with fashion innovation through hands-on guidance.
- Workshops and guest speakers: Participate in creativity workshops, guest lectures from managers, and practical sessions on sustainable fashion, digital branding, and luxury marketing.

Imagine stepping into a career where you're ready to lead from day one—our small classes and supportive faculty even help line up internships to match your goals. Ready to apply and make it happen in Barcelona? Check out our full facilities list here: https://www.global-business-school.org/facilities/. Let's chat about your next steps!