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NA On Campus Bachelors Program
GBSB Global Business School BarcelonaImagine turning your love for sports, gaming, and business into a thriving career right in the heart of Barcelona, the ultimate sports capital. GBSB Global Business School's Business Bachelor with Sports and eSports Management gives you a solid BBA foundation blended with digital innovation and specialized skills in the booming sports and eSports industries—perfect for ambitious students passionate about event management, marketing, and leadership who want hands-on experience in a global hub like Barcelona.
### Curriculum Structure
Year 1
You'll kick off with the essentials of business in a digital world, building a strong base through courses like Global Business Environment, Introduction to Digital Entrepreneurship, Fundamentals of Marketing in the Digital Era, and Principles of Accounting. This year sets you up to understand how global markets work, spot entrepreneurial opportunities online, craft smart marketing strategies, and master the basics of financial tracking—all while diving into Barcelona's vibrant sports scene for real-world inspiration.
Group projects and workshops make it interactive, helping you apply these skills right away to sports-related scenarios.
Year 2
Things ramp up with leadership and deeper business insights via Leadership, Human Resources & Organisation, Starting a New Digital Business, Business Economics, and Business Research Methods. You'll learn to lead teams, launch ventures in competitive industries like eSports, analyze economic trends affecting sports events, and conduct research to solve real business challenges.
It's here that you'll start connecting business smarts to sports management, preparing for the industry's fast pace with practical group work.
Year 3
Tailor your expertise with advanced topics like Disruptive Technologies for Innovation and Change, plus electives such as Event Management & Sponsoring, Sports and eSports Marketing, and Dissertation in the area of Sports and/or eSports Management. You'll innovate with cutting-edge tech, plan massive events and secure sponsorships, market to fans in digital spaces, and cap it off with a personal research project showcasing your sports business ideas.
Options to study abroad in Malta or go online add flexibility, and you'll build a killer portfolio through projects like pitching to industry pros or interning with local clubs.
Focus areas: Dive deep into B2B/B2C strategies, talent management, financial planning, event operations, sponsorships, eSports entrepreneurship, digital marketing, and global sports trends—all powered by cutting-edge digital tools.
Learning outcomes: Graduate ready to manage sports events, lead eSports teams, craft marketing campaigns, handle budgets and talent, and innovate in global markets with a portfolio of real projects and industry connections.
Professional alignment (accreditation): This is an officially recognized Bachelor of Business Administration and Digital Innovation with Sports & eSports Management (180 ECTS, MQF/EQF Level 6), awarded by GBSB Global Business School—licensed as a Higher Education Institution by the Malta Further & Higher Education Authority (License 2020-012) and approved by Madrid's Department of Education as a Foreign Educational Center.
Reputation (employability rankings): GBSB Global is rated excellent by QS World University Rankings, with industry-experienced faculty, hands-on projects, and strong employability through our G-Accelerator startup program—grads land roles in sports management, eSports, and beyond, backed by our global network and Barcelona's sports powerhouse status.
Ready to apply? Check out the full details here: [https://www.global-business-school.org/programs/bachelor-europe-bachelor-of-business-administration-online/business-bachelor-with-sports-esports-management-in-barcelona/](https://www.global-business-school.org/programs/bachelor-europe-bachelor-of-business-administration-online/business-bachelor-with-sports-esports-management-in-barcelona/)
At GBSB Global Business School Barcelona, our Bachelor in Sports and eSports Management dives right into experiential learning, where you'll build real-world skills through hands-on projects and industry connections that set you apart in the competitive sports and esports world. Right from the start, you'll organize local sports events, analyze esports tournament data, and tackle group projects with actual clients to sharpen your expertise and create a standout portfolio. Guest lectures from pro sports managers and esports pros bring insider knowledge via live Q&As and workshops on sponsorship deals, while our digital electives get you fluent in the tools powering modern fan engagement and remote teamwork—all on our state-of-the-art campus in Barcelona's vibrant Eixample district.
Here's how our program makes learning come alive::
- Group projects with real clients: Dive into practical challenges like event organization and data analysis for esports tournaments, applying business theory directly to build your professional portfolio.
- Guest lectures and workshops: Network with industry experts through Q&As and sessions on sponsorship negotiations, talent management, and event sponsoring from pros in sports and esports.
- Digital tools and analytics platforms: Master CRM systems, streaming tech, and analytics for virtual fan engagement and remote collaboration in our digital-focused courses.
- G-Accelerator startup program: Launch your own sports or esports business idea with guidance, workshops, and support to turn concepts into reality.
- Modern campus facilities: Study in high-tech classrooms with advanced technology in the heart of Barcelona's Eixample, perfect for collaborative, inspiring work.
This approach isn't just learning—it's your launchpad to a thriving career. Ready to apply and join us in Barcelona? Check out our full facilities list here: https://www.global-business-school.org/barcelona-campus/.
At GBSB Global Business School Barcelona, experiential learning in the Bachelor of Business Administration and Digital Innovation with Sports and eSports Management puts you right in the action, building real-world skills through hands-on projects and industry connections from day one. You'll dive into organizing local sports events, analyzing esports tournament data, and tackling group projects with actual clients to sharpen your expertise in talent management, event sponsoring, and marketing— all while using cutting-edge digital tools that pros rely on today. Our modern campus in Barcelona's vibrant Eixample district equips you with state-of-the-art classrooms and advanced technology to make it happen.
Here's how you'll gain that edge:
- Group projects with real clients: Work on practical challenges like event organization and esports data analysis to build your portfolio before graduation.
- Guest lectures and workshops: Network with professional sports managers and esports entrepreneurs through live Q&As and sessions on sponsorship negotiations.
- Digital tools and analytics platforms: Master CRM systems, streaming technologies, and analytics for remote collaboration, virtual fan engagement, and modern sports/esports markets.
- G-Accelerator startup program: Launch your own business idea, blending sports management with entrepreneurship.
- Hands-on lectures from industry-experienced faculty: Apply global business knowledge through practical courses in leadership, event management, and electives like Sports and eSports Marketing.
Imagine turning your passion for sports and esports into a thriving career in Barcelona's dynamic scene—apply today and let's get you started! Check out the full facilities details here: https://www.global-business-school.org/barcelona-campus/
Completed A/S or A levels at the appropriate level or the Matriculation Certificate Exam with three subject exams with grades of A, B, C or DInternational Baccalaureate Diploma with 34 points overall or the IB Diploma with specific achievements in higher/standard level subjectsGCSE/IGSCE “O” Levels: five subject exams with grades of A, B, C or DOther high school diploma or equivalent (other education systems)English as a native languageTOEFL – Minimum score: 213 (computer based), 79/80 (internetbased), or 550 (paper based)IELTS – Minimum score: 6.0Cambridge ESOL, Certificate in Advanced English (CAE) –Minimum score: CEnglish as the language of instruction during previous studies in the formal education systemPass GBSB Global’s internal English Level TestSubmit all required admissions forms and documentsAn admissions officer will schedule an interview with youAlternative entry routes are available for applicants who do not meet the standard entry qualifications, but have certain skills, experience and subject knowledgeThe Admissions Committee may consider applications from suitably qualified students currently attending other universities, applicants who have earned a lower-level award, or applicants who seek admission on the basis of Recognition of Prior Learning (RPL)career in sports management
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