Bachelor's Degree in Journalism and Corporate Communication

4 Years On Campus Bachelors Program

Ramon Llull university

Program Overview

The Bachelor's Degree in Journalism and Corporate Communication at Blanquerna equips you with practical skills and theoretical knowledge to launch a successful career in media, corporate communications, or organizational strategy. This four-year program combines rigorous humanistic learning with hands-on seminars and real-world projects, preparing you to work in evolving fields where corporate communication plays an increasingly vital role across media outlets, companies, government bodies, and organizations.

Curriculum Structure

Year One & Two: Foundation
Your first two years establish a strong humanistic foundation shared across Blanquerna's communication programs, ensuring you build on solid theoretical ground. You'll explore core communication principles through courses like *Theory of Communication and Information*, *Principles of Audiovisual Communication*, and *Principles of Journalism and Corporate Communication*. This foundational phase teaches you how communication works across different sectors while introducing you to essential writing and language skills.

Year Three: Specialization Begins
In your third year, you'll deepen your expertise in specialized areas including *Multimedia Journalistic Communication* and *Writing Genres and Formats*. You'll develop practical competencies in information management and contemporary communication contexts while sharpening your ability to craft compelling narratives across different media platforms. Courses like *Information Management* and *Aesthetics* prepare you to understand both the technical and creative dimensions of professional communication.

Year Four: Professional Integration
Your final year culminates in a bachelor's thesis alongside internships that connect classroom learning to real professional environments. This capstone experience allows you to apply everything you've learned while building your portfolio and professional network in your chosen specialization track.

Focus Areas

Students can pursue different specialization tracks aligned with their professional aspirations, whether in journalism, media relations, corporate communication strategy, or organizational communications.

Learning Outcomes

You'll gain the skills and knowledge needed to successfully integrate into the professional communication field, developing versatility that makes you competitive across media, corporate, and institutional sectors.

Professional Alignment

Blanquerna's communication programs prepare graduates for roles in traditional media, digital platforms, corporate communication departments, and public institutions—sectors where demand for trained communicators continues to grow.

Reputation

Ramon Llull University ranks as Spain's #1 university in Journalism and Communication according to the QS World University Ranking by Subject (2023).

Experiential Learning (Research, Projects, Internships etc.)

At Blanquerna-URL's School of Communication and International Relations, our Bachelor's Degree in Journalism and Corporate Communication puts practical skills front and center, so you're not just studying theory—you're diving into real-world communication from day one. You'll build hands-on expertise in journalism, digital content, corporate messaging, and more, using state-of-the-art facilities designed for today's media landscape, like professional radio studios, video post-production rooms, and digital writing labs that mirror industry setups. These tools let you create podcasts, edit videos, craft web content, and simulate press operations, giving you a huge edge when you graduate.

Here are some standout ways our program delivers experiential learning tailored to journalism and corporate communication:
- Radio studios: Two professional studios plus three individual workspaces with microphones and phones for live broadcasts, podcasts, or external interviews—perfect for honing audio journalism skills.
- Digital writing laboratory: A dedicated space to master web content creation, essential for modern journalism and corporate digital comms.
- Video post-production rooms: Equipped for editing footage, learning production rooms, lighting, and teleprompters in our two TV studios—ideal for audiovisual corporate projects.
- Internships: Guaranteed access to over 1,200 partner companies for real professional experience, where you'll apply classroom skills, build networks, and get advisor support to thrive in corporate communication roles.
- Field trips and visits: Real-world exposure like visits to FC Barcelona's press and communication facilities to study corporate comms in action.
- Group projects and case studies: Collaborative work on brand management, press office simulations, and sector-specific corporate cases, often led by industry pros like Dircoms.

Progression & Future Opportunities

At Blanquerna-URL School of Communication and International Relations, our Bachelor's Degree in Journalism and Corporate Communication puts practical skills front and center, so you're not just studying theory—you're building real-world expertise from day one. You'll dive hands-on into journalism and communication through professional setups like our two dedicated television studios, where you master cameras, production rooms, lighting, teleprompters, and video post-production rooms. This experiential approach, backed by our internship service and strong company partnerships, ensures you graduate with the portfolio and confidence employers love, thanks to high job placement rates.

Here are some standout ways you'll gain those hands-on skills specific to this program::

- Internships in top companies: Access a wide network of domestic and international agreements for real professional experience—you'll work in the industry before you even graduate, tailoring placements to your interests.
- Television studios and production facilities: Practice on-camera and behind-the-scenes work in our two TV studios, plus video post-production rooms to hone technical production skills.
- Group projects and collaborative learning: Engage in team-based coursework like writing genres, narration seminars, and cross-cultural communication projects shared across journalism and related degrees.