3 Years On Campus Bachelors Program
The Bachelor's Programme in Business and Economics at the University of Gothenburg gives you a solid foundation in business, economics, statistics, and law, perfectly suited for students eager to tackle real-world challenges like sustainability and global markets. You'll build expertise through a flexible structure, choosing majors like business administration, economics, or financial economics, with options for study abroad and specializations that match your career dreams—whether in marketing, finance, or policy.
Curriculum structure
Year 1 (Semesters 1-2): You'll dive into the essentials with a fast-paced mix of lectures, seminars, and group work, starting with Introduction to Studies in Business and Economics, Microeconomics, and Macroeconomics (or International Macroeconomics) to grasp how economic agents operate in interconnected worlds. Hands-on exercises in Statistics 1a and Statistics 1b build your data skills, while Introduction to Commercial Law (or International Commercial Law) equips you for business ethics and regulations, all culminating in a thrilling business simulation to apply everything in real-time scenarios.
Year 2 (Semesters 3-4): Building momentum, semester 3 lets you pick your major while deepening knowledge through interdisciplinary courses like Financial Economics, Economics in Practice, and International Economics, giving you a broad economic toolkit. In semester 4, you jump into intermediate courses in your chosen field—such as Intermediate Courses in Business Administration (30 credits)—focusing intensely on your passion, with chances to collaborate on assignments that sharpen your analytical edge.
Year 3 (Semesters 5-6): Semester 5 opens doors to exchange programs at top partner universities worldwide, with flexible electives if you're in business administration or economics (sticking to your major in financial economics). Semester 6 wraps up powerfully with specialized in-depth courses (30 credits), including your Bachelor's thesis/project (15 credits), like options in Marketing, Accounting, or Management for business admins, or Development Economics and Environmental Economics for economists—preparing you to lead with confidence.
Focus areas: Specializations include marketing, management, accounting, industrial and financial management, corporate sustainability, or international business within business administration; economics options like Development Economics, Environmental Economics, or Policy Evaluation; and financial economics tracks.
Learning outcomes: Gain a broad understanding of business and economic realities, theoretical foundations in economics, business administration, statistics, and commercial law applied to societal challenges, plus expertise in your major through thesis work and real-world simulations.
Professional alignment (accreditation): The program aligns with high standards at the School of Business, Economics and Law, emphasizing sustainable business practices confirmed by university criteria, preparing you for roles in transforming economies and businesses.
Reputation (employability rankings): University of Gothenburg's School of Business, Economics and Law is renowned for global perspectives and strong career outcomes, with alumni excelling in business, policy, and finance thanks to its international focus and partner networks.
In the Bachelor's Programme in Business and Economics at the University of Gothenburg, you'll dive right into practical learning from day one, building real-world skills through hands-on activities that mirror professional environments. Right from the first year, you'll tackle group projects, collaborative assignments, and a standout business simulation at the end of semester three where you apply everything you've learned to run a simulated company—proving just how much a team can achieve together. As you progress, seminars, exercises, and discussions sharpen your analytical edge, often focusing on sustainability challenges with input from business managers and experts, while extracurricular options like the diploma track boost your presentation, collaboration, and self-leadership skills that employers love.
This sets the stage for even more applied experiences: here's what you can look forward to in the programme:
- Group projects and collaborations: Work in teams on assignments across business administration, economics, statistics, and commercial law courses, presenting results together and simulating real workplace scenarios, much like the memorable first-year business simulation.
- Business simulation exercise: An intense capstone at the end of year one where you use your core knowledge to manage a virtual business, giving you a thrilling taste of "real life" decision-making.
- Seminars and expert interactions: Engage in discussions, oral presentations, and written essays with practising managers from businesses and the public sector, applying theory to current challenges like sustainability.
- Extracurricular diploma track: Parallel to your studies, join this Career Services-backed programme to hone employer-valued skills like planning, self-leadership, and effective teamwork—no extra credits needed.
- Student Union companies and industry events: Get involved in practical tasks through student-run companies, plus career fairs and company collaborations organized by student associations with strong industry ties.
- International opportunities: Study a semester abroad or pursue international internships, building global networks and practical exposure.
These elements, combined with the programme's strong links to the business world, will prepare you perfectly for a career where economists are in demand everywhere. Imagine customizing your path in areas like marketing, finance, or sustainability, wrapping up with a bachelor's thesis that showcases your expertise—apply now and let's get you started on this exciting journey!
For a full list of School facilities supporting your studies: https://www.gu.se/en/school-business-economics-law
In the Bachelor's Programme in Business and Economics at the University of Gothenburg, you'll dive right into practical skills through real-world applications like business simulations, group projects, and direct interactions with managers from businesses and the public sector. Right from your first year, you'll tackle a high-intensity business simulation that lets you apply everything you've learned in business administration, economics, and more, giving you a real taste of professional teamwork and decision-making. The School of Business, Economics and Law's tight links to industry mean plenty of chances to build presentation skills, collaboration, and problem-solving through extracurricular options and student-led companies.
Here are some standout ways the programme builds hands-on experience:
- Group projects and collaborations: Work in teams on assignments across courses, including seminars where you solve real-life business problems, present results, and mimic workplace scenarios—proven to boost your confidence for actual jobs.
- Business simulation: End your first year with an intense simulation exercise applying core knowledge from business admin, economics, stats, and law to simulate running a company.
- Guest experts and industry ties: Meet managers and pros from private and public sectors in courses, plus join student union companies to turn theory into practical tasks during studies.
- Extracurricular diploma track: Partner with Career Services for training in employer-demanded skills like planning, self-leadership, presentation, and collaboration via SMART workshops on communication and goal-setting.
- Internships and exchanges: Access international internships and exchange programmes, like those through GU Ventures or partners such as EDHEC, blending practical projects with global business exposure.
- Bachelor's thesis: Cap off with an independent 15-credit project in your specialization (e.g., marketing, sustainability, or economics), honing autonomous research and analysis skills.
All this happens at the School of Business, Economics and Law on the vibrant city campus in central Gothenburg—check out the full facilities details here: https://www.gu.se/en/study-gothenburg/bachelors-programme-in-business-and-economics-s1eka.



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