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The BA (Hons) Business Management with Analytics at Keele University is tailored for students who aspire to lead in data-driven industries by combining core business management skills with expertise in analytics. Students benefit from Keele’s Bloomberg Financial Lab access, completion of the Bloomberg Market Concepts certification. Keele’s teaching excellence is reflected in its Double Gold award in the Teaching Excellence Framework (TEF) 2017 and 2023.
Course overview:
Year 1: Professional and Academic Development 1, The Business of Organisations, Data, Decisions and Visualisation, along with an optional module
Year 2: Professional and Academic Development 2, Contemporary Business Operations, Emerging technologies and trends, along with an optional Individual Placement Module
Year 3: Professional and Academic Development 3, Strategic Management, Project, along with an an optional Individual Placement Module or Digital Showcase
Placement Year: Optional 30-week professional placement (subject to visa regulations)
Entrepreneurship Year: Launch a business with university guidance and support
Internships: Industry collaboration through Keele’s Science & Innovation Park partnerships
Bloomberg Certification: Opportunity to complete Bloomberg Market Concepts (BMC) certification
Optional Digital Showcase in your final year as well as a Project
Graduate equipped for high-demand roles in analytics, consultancy, and strategic business management
Practical learning with industry-standard analytics tools
Dedicated career support including mentoring, employability workshops, and internships
A-level: 4 / C in GCSE Maths or Level 2 Functional Skills MathsHigh School Graduates: Must have 443 from 3 APs (grade 5=A; 4=B, 3=C) or 3 SAT Subject Tests (SAT II) at 600 each or a combination of SAT Subject Tests plus AP's totalling 3 or ACT composite score 26 can be accepted as one A Level grade B. IB: 554 in three Higher Levels or 29 points + 4 / C in GCSE Maths or Level 2 Functional Skills Maths, or 3 in IB Middle Years Maths, or 3 in IB Diploma Standard Level Maths (any)Average of 65% from four subjects in the ICSE, CBSE or Western Bengal Standard XII, or average of 70% from four subjects in any other Standard XII + 6 or C2 in Secondary School Examination Maths, or Pass in Standard XII MathsTOEFL: 79 with 17 (writing), 17 (listening), 18 (reading) and 20 (speaking)If you do not meet the standard entry requirement, you can access the course via a Foundation YearReference from a teacher, adviser or professional who knows you academically & Personal Statement requiredData AnalystBusiness ConsultantDigital Transformation ManagerOperations ManagerDigital Strategist
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Keele University
