BA (Hons) Business Management with International Tourism

3 Years On Campus Bachelors Program

Keele University

Program Overview

The BA (Hons) Business Management with International Tourism at Keele University combines core business management principles with specialized knowledge in international tourism. Students will explore global tourism trends, sustainable practices, destination marketing, and strategic management. The curriculum emphasizes sustainable practices and ethical policy development, addressing challenges like environmental damage, while recognizing the diverse nature of the tourism industry.

  • Double Gold TEF: Keele holds Gold in both the 2017 and 2023 Teaching Excellence Framework, reflecting outstanding teaching quality.
  • Academic Expertise: Taught by active researchers in business, marketing, and management, incorporating global perspectives.

Course Overview:

Year 1: Professional and Academic Development 1, The Business of Organisations, The Global Business Context, along with an optional module

Year 2: Professional and Academic Development 2, Contemporary Business Operations, Special Interest Tourism, along with an optional Individual Placement Module

Year 3: Professional and Academic Development 3, Strategic Management, Project , along with an optional Individual Placement Module or Digital Showcase

Experiential Learning (Research, Projects, Internships etc.)

  • Work Placement Year: Optional placement year

  • International Year: Study abroad at partner universities to develop global insights.

  • Entrepreneurship Year: Launch your own tourism-related venture with university support.

  • Internships, enterprise and knowledge exchange opportunities

Progression & Future Opportunities

  • Graduates ready for strategic and operational roles across diverse industries.

  • Direct exposure to professional CIPD events and workshops.

  • Placement, entrepreneurship, and international year options to build professional experience.

Program Key Stats

£17,700
£ 29

Sept Intake : 14th JanJan Intake : 14th May


Eligibility Criteria

BBC
3.0
29
65 - 70

1200
26
6.0
79

Additional Information & Requirements

Career Options

  • HR Officer
  • HR Advisor
  • Talent Manager
  • Recruitment Consultant
  • Learning and Development Specialist
  • Employee Relations Officer

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