The Business Management BA at Keele University prepares students for an exciting career in the global business world.
The course offers real-world experience and professional development opportunities, including the option for a year in industry or an entrepreneurship year, and opportunities to study abroad.
Students will gain essential management expertise in leadership, strategy, marketing, human resources, and business operations, while also exploring sustainability and business ethics.
The built-in Professional and Academic Development Programme ensures students develop critical skills like problem-solving, communication, and confidence, making them highly employable.
With strong industry connections, practical experiences, and support from Keele Business School, graduates are well-equipped for diverse roles in large corporations, SMEs, public sector bodies, or as entrepreneurs. The course uses a variety of teaching methods, including interactive lectures, practical labs, and group projects, with assessments like presentations, reports, and case studies to develop both academic and professional skills.
Course overview
Year 1: Professional and Academic Development 1, The Business of Organisations, Data, Decisions and Visualisation, along with an optional module
Year 2: Professional and Academic Development 2, Contemporary Business Operations, Leading, Managing and Decent Work, along with optional modules which includes an individual placement module
Year 3: Professional and Academic Development 3, Strategic Management, Project, along with optional modules which includes an individual placement module
Optional placement, international study, or entrepreneurship year
Access to Bloomberg Financial Lab for real-time financial data and analytics
Co-location with businesses on the Keele Science & Innovation Park for internships and networking
Enterprise initiatives supported through Keele’s incubator and business engagement hubs
Project in your final year
Access to career support and enterprise guidance throughout the degree
Graduates progress into a wide range of industries and postgraduate study
Strong industry engagement improves employability outcomes
Average Earnings: £25,000 15 months after graduation for Business and Management graduates at Keele University.
Employment Rate: 91% of Business and Management graduates (non-specific) at Keele University are employed or pursuing further study 15 months after graduation.
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