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The BSc (Hons) Accounting with Business Analytics program at Keele University blends rigorous accounting education with modern data analytics skills. Students learn how to apply analytical tools to financial decision-making, strategic planning, and risk management, preparing them for a data-driven financial world.
Double Gold TEF: Keele holds Gold in both the 2017 and 2023 Teaching Excellence Framework.
PRME Champions: Part of the UN-backed initiative for sustainable and ethical management education.
Course overview:
Year 1: Professional and Academic Development 1, Principles of Financial and Management Accounting, Data, Decisions and Visualisation, Methods for Finance and Accounting, along with an optional module
Year 2: Professional and Academic Development 2, Financial Accounting Theory and Reporting, Information Systems and Data Strategy, along with an optional Individual Placement Module
Year 3 (or 4 with placement): Professional and Academic Development 3, Corporate Strategic Finance, Databases and Programming for Business Analytics, along with an optional Individual Placement Module or Digital Showcase
Work Placement Year: Optional 30-week placement with accounting firms or data-driven industries (subject to visa regulations).
International Year: Opportunity to study abroad at Keele’s partner universities worldwide.
Entrepreneurship Year: Build and launch your own financial or data analytics business with university support.
Industry Links: Engage with firms at Keele’s Science & Innovation Park through internships and consultancy projects.
Optional Digital Showcase in your final year as well as a Project
Access to Keele’s dedicated Career and Employability Service for placements, internships, and graduate job support.
A-level: 4 / C in GCSE Maths or Level 2 Functional Skills MathsIELTS: 6.0 overall with no individual element below 5.5If you do not meet the standard entry requirement, you can access the course via a Foundation YearTOEFL: 79 with 17 (writing), 17 (listening), 18 (reading) and 20 (speaking)High School Graduates: Must have 443 from 3 APs (grade 5=A; 4=B, 3=C) or 3 SAT Subject Tests (SAT II) at 600 each or a combination of SAT Subject Tests plus AP's totalling 3 or ACT composite score 26 can be accepted as one A Level grade B & C in Grade 12 High School Diploma MathsIB: 554 in three Higher Levels or 29 points + 4 / C in GCSE Maths or Level 2 Functional Skills Maths, or 3 in IB Middle Years Maths, or 3 in IB Diploma Standard Level Maths (any)Average of 65% from four subjects in the ICSE, CBSE or Western Bengal Standard XII, or average of 70% from four subjects in any other Standard XII + 6 or C2 in Secondary School Examination Maths, or Pass in Standard XII MathsReference from a teacher, adviser or professional who knows you academically & Personal Statement requiredManagement/Financial AccountantBusiness Analyst/Financial AnalystData AnalystManagement ConsultantFinancial advisorAuditor
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Keele University
