Business Management with International Tourism BA (Hons)

At Keele University, this program is all about learning by doing. You won’t just sit in lectures—you’ll get hands-on experience that prepares you for a real career in tourism and business. From practical internships to group projects and even opportunities to study abroad, the program ensures you gain the skills employers really value. Keele Business School is part of the Keele University Science & Innovation Park, giving you access to a dynamic environment where business and innovation meet, helping you apply your knowledge in realistic settings.

Here’s how you’ll get practical experience:

• Internships and Work Experience: Gain valuable industry experience through placements in tourism and related sectors.

• Enterprise and Knowledge Exchange: Work with real companies on projects and initiatives, building professional connections.

• Study Abroad Opportunities: Spend a year overseas to broaden your cultural understanding and global perspective.

• Keele University Science & Innovation Park: Learn and collaborate in a business-focused environment that encourages innovation.

• Modern Facilities at Keele Business School: Access industry-standard resources, collaborative spaces for group work, and support for research and projects.

These opportunities are designed to give you the confidence, skills, and experience to succeed in the international tourism industry.

Graduates from this program leave Keele ready to step into exciting and varied careers in the global tourism and business world. With the mix of business know-how and tourism expertise you gain here, you could become a Tourism Consultant, Destination Marketing Manager, Sustainable Tourism Planner, or a Travel Operations Manager. The degree gives you the skills and confidence to make an impact in both private and public sector roles:

• Careers and Employability Team: Offers one-on-one career advice, CV workshops, mock interviews, and networking events to help you secure the right role after graduation.

• Professional and Academic Development Programme: Develops your professional skills while giving you practical experience in real-world scenarios.

• Global Challenge Pathways: Lets you tackle international projects, gaining global perspectives and problem-solving skills valued by employers.

• University–Industry Partnerships: Keele Business School works with real companies, giving you opportunities to work on live projects and gain insider industry knowledge.

• Graduate Outcomes & Accreditation: The program is aligned with industry standards, especially in sustainable tourism, ensuring your degree is highly regarded by employers.

• Employment Stats & Salaries: Keele graduates enjoy strong employability outcomes, supported by internships and career guidance that boost prospects in the tourism and business sectors.

Further Academic Progression:
Once you finish your degree, there are plenty of options if you want to continue your studies. You could pursue:

• Management MSc: Develop leadership, strategic planning, and operational management skills.

• International Business MSc: Deepen your understanding of global business practices.

• Tourism Management MSc: Gain advanced expertise in tourism policy, planning, and sustainable development.

These postgraduate pathways help you specialise even further, opening doors to senior roles and leadership positions in your chosen field.