The BA (Hons) Business Administration at the University of Hertfordshire offers a flexible, industry-relevant education designed to develop both technical and soft business skills. Students benefit from hands-on learning through business reports, pitches, and case studies while tailoring their degree through diverse pathways in marketing, global business, technology, ethics, and more. Delivered at the modern de Havilland Campus, the course supports students with extensive career services, a dedicated enterprise hub, and the opportunity for study abroad or placement.
Course overview
Year 1: Principles of Marketing, Economics for Business, Quantitative Methods for Business (UJH), Accounting for Managers
Year 2: Digital Marketing in Practice, Managing People, Management Accounting for Business Decisions, Exploring Business Ethics
Year 3: Business and Commercial Awareness, Leadership and Organisations, along with optional modules which includes Placement Study Abroad
Placement year with companies including BMW, Ford, GSK, NHS, Grant Thornton, EY
Enterprise Hub collaboration with businesses for live projects
Study Abroad in 40+ countries with over 100 partner universities
Future Success network: Supports employability through internships, mini-programs (e.g., ‘Women in Business’, ‘Black in Business’)
Assessments include speed pitches, business reports, presentations, and quizzes for practical learning
Access to CASE for academic support and Future Success for career coaching
Graduates work at organisations such as BMW, KPMG, Ford, Tesco, OPPO, and have started their own businesses
Opportunity to pursue postgraduate study or industry certifications
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