3 Years On Campus Bachelors Program
This course equips students with the skills to identify business opportunities and foster innovation within organizations. It combines core business knowledge with expertise in the digital economy, preparing graduates for entrepreneurial roles. The program emphasizes developing an entrepreneurial mindset, managing innovation, and understanding digital business models
Course Strucutre:
Year 1: Foundation in core business management principles.
Year 2: Specialized modules including entrepreneurial decision-making, managing innovation, and doing business in the digital economy.
Year 3: Further specialization with modules on developing digital projects, effective business model design, and growth strategies in international markets.
Professional Training Year (optional): A year in industry to gain practical experience.
Foundation Year (optional): For students who do not meet entry requirements, providing a preparatory year before the degree.
Ranking and Accreditations:
12th in the UK for Business and Management (Complete University Guide 2025)
Top 40 globally for Business Administration (Shanghai Global Rankings 2024)
6th in the UK for overall student satisfaction in Business and Management (National Student Survey 2024)
Accredited by AACSB
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