BA (Hons) Business and Tourism Management

3 Years On Campus Bachelors Program

University of Wolverhampton

Program Overview

The BA (Hons) Business and Tourism Management at the University of Wolverhampton offers a practical, industry-focused education that blends business fundamentals with deep insight into tourism operations and destination management. The course emphasizes sustainable tourism, innovation, and responsible business practices, preparing graduates for leadership roles across the tourism and hospitality industries. As an Institute of Travel and Tourism (ITT) Centre of Excellence, the course provides industry recognition and access to exclusive networking and internship opportunities.

  • Ranked 6th in the UK for Business and Management (The Guardian University Guide 2025)

Course overview

  • Year 1: The Digital Business, The Fundamentals of Marketing, The Innovative Business, Tourism Placemaking

  • Year 2: Destination Marketing and Management, Managing Finance and Accounts, Researching Leisure, The Professional Manager and Leadership

  • Year 3: Destination Resilience and Sustainability, Emerging Markets in Tourism, The Professional Project, The Strategic Business

Experiential Learning (Research, Projects, Internships etc.)

  • Annual ITT Centre of Excellence Student of the Year award

  • Access to ABTA webinars, resources, and industry events

  • Applied learning through case studies and digital collaboration

  • Capstone project in final year

Progression & Future Opportunities

  • Prepares students for postgraduate study or professional tourism and hospitality certifications

  • Strong alignment with tourism employers, event companies, and local authorities

  • Valuable connections through industry recognition from ITT and ABTA

Program Key Stats

£15995
£ 29
Rolling


Eligibility Criteria

CCC - BCD
2.7
24
60 - 63

1300
27
6.0
60

Additional Information & Requirements

Career Options

  • Tourism manager
  • destination manager
  • tourism consultant
  • events coordinator
  • travel operations specialist
  • business developer in tourism

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