4 Years On Campus Bachelors Program
The BSc (Hons) Digital Business & Information Systems with a year in industry at University of East Anglia equips students with a hybrid skill set of business acumen and digital systems proficiency, enabling them to design and manage information systems in dynamic business contexts. It suits students who are interested in both the technical side of computing (information systems, databases, analytics) and the organisational side (strategy, management, digital transformation).
Curriculum Structure
Year 1: In the first year, students take modules such as Introduction to Business Management, Web-based Programming, and Business Data & Analytics, where they gain foundational knowledge of how organisations operate, begin coding for web and data systems, and explore how digital information supports business decision-making. They also study Information Systems Fundamentals, which introduces how hardware, software and data infrastructure combine in companies.
Year 2: In year two, students progress to modules like Database Systems & Design, Digital Business Modelling, and Systems Analysis & Design, building skills in creating and managing databases, modelling business processes for digital transformation, and analysing how information systems meet business needs. They learn to bridge business requirements with IT solutions and apply analytical thinking to assess system effectiveness.
Year 3: Year in Industry:
During the year in industry, students gain hands-on experience working in a professional environment, applying the skills developed in previous years to real-world business and IT challenges.
Year 4: In the final year, modules such as Digital Strategy & Innovation, Information Systems Project, and Data Visualisation & Decision Support enable students to apply their accumulated skills to strategic digital projects, visualise data-driven insights, and lead the development of information systems in business contexts. This culminates in an independent major project where students integrate business and tech into a coherent solution.
Focus areas: “Digital business strategy, information systems design, databases, data analytics & decision support, programming & web systems”
Learning outcomes: “Apply information systems and analytics in business settings; design and implement digital solutions; communicate digital insights to stakeholders; manage data and support decision-making.”
Professional alignment (accreditation): This programme is structured to reflect industry needs for hybrid business-IT professionals who can operate across domains of management, systems design and analytics.
Reputation (employability rankings): UEA is regularly ranked among the UK’s top 20 for business and computing-related subjects in the Guardian and Complete University Guide; graduates of digital-business systems programmes are in demand for roles in business analysis, consultancy, IT management and digital transformation
This programme focuses on applying digital business principles and information systems solutions to real-world organisational challenges. You will develop practical skills in systems analysis, digital project management, and business technology integration using UEA's modern facilities. This hands-on approach is delivered through:
Specialist Computing Facilities: Access to UEA's School of Computing laboratories with dedicated workspaces for systems development, database management, and digital project work.
Industry-Standard Software: Practical work with systems analysis tools, database platforms like Oracle and SQL Server, and enterprise software for business process modelling.
Substantial Final Year Project: A major individual project where you design and develop a digital business solution, applying information systems methodologies to a real organisational challenge.
Practical Case-Based Learning: Group projects simulating real digital business scenarios, focusing on systems implementation, technology evaluation, and digital transformation strategies.
Graduates of the University of East Anglia’s BSc (Hons) Digital Business and Information Systems develop combined expertise in business management, computing, and information systems. They are well-prepared for roles such as Business Analyst, IT Consultant, Systems Designer, and Technology Project Manager:
UEA’s CareerCentral service supports students through career coaching, skills workshops, employer networking, and internship placements. Collaboration with the Norwich Business School and the School of Computing Sciences ensures industry-aligned skill development.
Employment data shows business and management graduates earn an average starting salary of £26,500 within 15 months of graduation, with increasing opportunities in the technology and consulting sectors.
Students benefit from exposure to local tech and innovation hubs like SyncNorwich and NorDev, which provide access to startups and digital employers.
The degree’s interdisciplinary design offers long-term recognition, ensuring graduates possess both business acumen and digital capability sought after globally.
Graduates consistently achieve positive outcomes in business, technology management, and consulting roles across local, national, and international organisations.
Further Academic Progression: Graduates can pursue postgraduate study such as UEA’s MSc Business Information Systems, MSc Data Analytics, or MSc Computing Science. Many also opt for professional certifications in project management (PRINCE2), business analytics, or IT management to enhance career prospects.



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