BA International Business Management and German

4 Years On Campus Bachelors Program

University of Bristol

Program Overview

The BA International Business Management and German at the University of Bristol is designed for students who want to combine strong business management skills with proficiency in German language and culture. It suits those aiming for careers in international business with a focus on German-speaking markets, covering core management principles alongside deep linguistic and cultural studies.

Curriculum Structure
First Year
Students start with foundational modules like "Introduction to Business and Management" while developing German language skills from beginner or post-A level. They also study the historical and cultural contexts shaping German-speaking countries.

Second Year
In the second year, students deepen their understanding through core and optional business modules and continue language study with options exploring German culture, history, and politics.

Third Year
The third year is spent abroad in a German-speaking country, allowing students to refine their language proficiency and gain valuable international work experience.

Fourth Year
Back at Bristol, students focus on advanced business management topics, culminating in an individual research project integrating business, linguistic, and cultural insights through a case study and business plan development.

Focus Areas
International Business Management, German Language, German Culture, Business Strategy, Cross-cultural Communication

Learning Outcomes
Critical thinking, Managerial skills, German language proficiency, Understanding of global business environments, Cultural competence in German contexts, Research and communication skills

Professional Alignment (Accreditation)
Official accreditation details are not listed on the program page.

Reputation (Employability Rankings)
The University of Bristol ranks highly globally for business and management studies, with strong employability prospects for graduates, placing within the 201-250 range in QS world subject rankings.

 

Experiential Learning (Research, Projects, Internships etc.)

At the University of Bristol, students in the BA International Business Management and German program gain indispensable practical skills through a mix of immersive language training, research projects, and international work experiences. They benefit from access to the state-of-the-art Multimedia Centre, which is equipped with advanced language learning software and digital tools essential for mastering German. The program integrates group projects, debates, and individual research under expert supervision, preparing students for real-world business challenges in multicultural settings.

Specifically, this program offers:

  • A year abroad in a German-speaking country, where students refine language proficiency and gain valuable cultural immersion and work experience through supported placements.

  • Access to the Modern Languages Multimedia Centre, featuring specialist software for listening, speaking, and linguistic analysis to enhance German language skills.

  • An individual research project in the final year, where students explore business case studies combining management and German language and culture expertise, culminating in a business plan.

  • Varied assessments and engagements, including presentations, group debates, podcasts, video essays, and collaborative projects to build communication and teamwork skills.

  • Extracurricular opportunities such as language cafés, talks by visiting speakers, societies, and cultural events to deepen cultural knowledge and networking.

  • Support from the university’s Centre for Study Abroad, which facilitates the international placement experience ensuring meaningful work and cultural engagement.

This blend of experiential learning, global exposure, and advanced resources empowers students to graduate ready to lead and innovate in international business environments.

Progression & Future Opportunities

Graduates of the BA International Business Management and German program at the University of Bristol are equipped with the intellectual, analytical, and linguistic skills necessary to excel as managers or leaders in various sectors. Typical career paths include international business consultant, export manager, marketing analyst, and business development manager, especially in German-speaking markets. The combination of business expertise and German language proficiency makes graduates highly attractive to global employers.

Furthermore:

  • The University of Bristol’s Careers Service offers dedicated employability support including tailored career coaching, internship schemes like the Micro-Internship Programme, mentoring, employer networking events, and workshops to enhance student readiness for the job market.

  • Management graduates at Bristol earn an average salary of around £33,000 within 15 months after graduation, which typically increases with experience.

  • The university maintains strong industry links with multinational firms, providing students with practical exposure and networking opportunities, though specific business partners for this program are not publicly listed.

  • The program is aligned with rigorous academic and professional standards, reinforcing the long-term value and recognition of the degree worldwide.

  • Graduate outcomes are very positive, with a majority securing relevant employment or further study soon after completing the course.

Further Academic Progression
Graduates interested in further study can pursue postgraduate degrees at Bristol, like MSc Management (International Business) or advanced research degrees (PhD) in management or German studies. Professional qualifications and specialist courses are also available to support career advancement.

 

Program Key Stats

£27,400
£
Sept Intake : 25th Jan


59 %
No

Eligibility Criteria

AAA
3.4
36
85

1300
24
6.5
86

Additional Information & Requirements

Career Options

  • International business consultant
  • Export manager
  • Marketing analyst
  • Business development manager

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