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The BA (Hons) International Business at the University of Hertfordshire is perfect for students who are curious about how businesses operate on a global scale. You’ll explore real-world business challenges, learn to think strategically, and gain the skills needed to thrive in international markets.
Curriculum Structure
Year 1: Building a Strong Foundation
In your first year, you’ll get a solid grounding in the fundamentals of business. Modules like Accounting and Finance 1, Economics 1, Marketing, and Human Resource Management introduce you to the essentials, helping you understand how businesses function and how to make data-driven decisions. You’ll also start developing your analytical and problem-solving skills, which are key for any international business career.
Year 2: Applying Knowledge in a Global Context
The second year focuses on putting theory into practice. You’ll study International Production and Governance, Marketing for International Business, and Analysing and Managing Business Data, while also getting the chance to take a placement or study abroad. This is where you start seeing how business works on a global stage and build your real-world experience.
Year 3: Specialising and Preparing for Leadership
In your final year, you’ll tackle advanced topics like International Strategic Management and Contemporary Issues in Ethics, Business and Society. You can also choose electives that match your interests, allowing you to specialise and prepare for leadership roles. By the end of this year, you’ll have the strategic, ethical, and practical skills employers are looking for.
Focus Areas
International marketing, strategic management, cross-cultural communication, global supply chains, business ethics, digital transformation.
Learning Outcomes
You’ll graduate ready to analyze global business environments, make strategic decisions, communicate effectively across cultures, and navigate ethical challenges in business.
Professional Alignment
The program is accredited by the European Foundation for Management Development (EFMD), which means it meets high international business standards and enhances your employability.
Reputation
The University of Hertfordshire is known for its focus on employability. Many graduates secure jobs within six months of finishing their degree, thanks to the practical learning opportunities, industry links, and global outlook the program offers.
At the University of Hertfordshire, studying International Business isn’t just about theory — it’s about getting hands-on experience that prepares you for the real world. From day one, you’ll have opportunities to apply what you learn in practical settings, work with real businesses, and develop skills that employers value. The program encourages learning through doing, whether it’s through placements, group projects, or digital tools that mirror today’s business environment:
Study Abroad – Spend a semester or even a year abroad in countries across Europe, North America, Latin America, Africa, Asia, or Australia. It’s a chance to experience different cultures, work in international teams, and see business from a global perspective.
Internships – Gain real-world experience with businesses. Past students have completed internships with companies like Reneural, applying their classroom knowledge in real business settings and building a professional network.
Group Projects and Case Studies – Work alongside your peers on projects that mirror real business challenges. These activities teach teamwork, problem-solving, and strategic thinking — just like in the workplace.
Digital Tools and Software – Learn to use industry-standard digital tools and software, so you graduate with the technical skills businesses expect today.
Enterprise Hub & Industry-Level Facilities – Access collaborative spaces like the Enterprise Hub, designed for innovation, entrepreneurship, and networking with fellow students and industry professionals.
Support Services – Get help whenever you need it through services like Ask Herts de Havilland, offering guidance on academics, careers, and personal development.
Graduating with a BA (Hons) International Business from the University of Hertfordshire opens doors to a wide range of exciting global careers. You’ll leave university with the skills, knowledge, and confidence to thrive in international markets, taking on roles such as an International Marketing Manager, Global Supply Chain Analyst, Business Development Manager, or International Trade Consultant. Here’s how the university helps you turn your degree into a successful career:
Career Services – Get personalized advice, CV workshops, and interview coaching to make sure you’re ready for the job market.
Alumni Network – Connect with graduates working in top companies worldwide and learn from their experiences.
Industry Partnerships – Collaborate and network with organizations like Google, IBM, and Microsoft, opening doors to internships and job opportunities.
Enterprise Hub – Explore entrepreneurship and get support if you want to start your own business.
Global Opportunities – Take part in programs like the Transatlantic Business School Alliance (TABSA) to study abroad or gain dual degrees.
Graduate Outcomes:
Employment Rate – Around 93% of graduates find employment or continue their studies within 15 months.
Salary Expectations – Competitive starting salaries in international business roles.
Industry Recognition – The program is accredited by the European Foundation for Management Development (EFMD), giving your degree global recognition.
Further Academic Progression:
After completing your degree, there are plenty of ways to take your studies further:
MSc International Business – Dive deeper into global business strategies.
MSc Strategic Marketing – Specialize in marketing across international markets.
MBA – Prepare for senior leadership roles in international business.
Certifications & Workshops – Gain additional professional qualifications in areas like digital marketing or project management.
Language Courses – Strengthen language skills to boost your employability in non-English speaking countries.
A-level - BBC Equivalent to112 UCAS Tariff points IB - 28 points equivalent to 112 UCAS tariff pointsGCSE - Grade 4/C in English Language and Mathematics.IELTS - 6.0 Score with a minimum of 5.5 in each band.TOEFL - 72 with band scores of reading 18, writing 17, listening 17, speaking 20India - Completion of Standard XII with 60–70%;India - Standard XII English Language – minimum 65%.USA - High School Diploma with minimum GPA 3.0, plus either 2 APs with a score of 3, or SAT 1070, or ACT 23; specific A-Level subject requirements must be met via honours/college credit classes.Students have the flexibility to choose either a placement year or a study abroad experience as part of their degreeInternational Marketing ManagerGlobal Supply Chain AnalystBusiness Development ManagerInternational Trade ConsultantExport/Import ManagerManagement ConsultantCorporate Strategy AnalystInternational Sales ManagerEntrepreneur/Start-up FounderMarket Research AnalystProject ManagerDigital Marketing SpecialistOperations ManagerHuman Resource Manager (International focus)
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University of Hertfordshire
