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By studying for a degree in Marketing, you will develop skills and knowledge of the key strategic and operational aspects of marketing, and you will gain an awareness of the external marketing environment. Strategic and operational aspects of marketing include the formulation of marketing strategies, managing the marketing function and its positioning relative to other key business functions, advertising and branding, customer relations management, applications of information technology, and e-marketing.
104 - 136 tariff points from a level 3* qualification all subjects accepted. GCSE Maths at C grade (or equivalent) is essential. *Level 3 qualifications include A levels, BTEC, Access, Irish Highers, International Baccalaureate, Welsh Baccalaureate, Scottish Advanced Highers and others, Personal Statement and IELTS of 6.0. Minimum percentage required (12 standard or HSC) 65%.
Event managementFast-moving consumer goods industriesGovernmentMarketing communicationsMarket researchMarketing service agencies
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Bangor University
