Enter OTP
You ll reflect on the ways in which individual and business consumers are affected by, and drive the development of, a range of marketing and communications techniques. Looking at this from local, national and global perspectives, you will explore the role of consumers in society and will learn how to understand and communicate with them. You ll also examine the impact of marketing on the culture of businesses, governments and other organisations.
The typical A-Level offer is: BBB, IB: 30. IELTS score of 6.0 with 5.5 in all components. Minimum percentage required (12 standard or HSC) 70%.
Career in AdvertisingWebMarket research or Branding
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Keele University
