BSc Management with Marketing

Studying the Management with Marketing degree at Royal Holloway is a truly immersive experience, blending academic learning with extensive real-world application. From the outset, you’ll work on live case studies, master the latest marketing tools, and develop critical business insights. 

Here’s how the program helps you gain these practical skills and experiences:

• Professional accreditation – The course is accredited by both the Association to Advance Collegiate Schools of Business (AACSB) and the Chartered Institute of Marketing (CIM), giving you a competitive edge and eligibility for professional exemptions.
• Applied group projects and case studies – Collaborate with peers on realistic, business-driven scenarios to develop problem-solving, strategic thinking, and teamwork skills.
• Business data analytics training – Gain proficiency in analytical tools and digital techniques through modules such as Business Data Analytics, learning how to convert raw data into actionable marketing insights.
• Interactive seminars and workshops – Participate in small-group sessions and hands-on workshops that help you test strategies, refine communication skills, and receive direct feedback from experienced faculty.
• Access to modern facilities – Benefit from state-of-the-art lecture theatres, dedicated seminar spaces, and the Emily Wilding Davison Library & Student Services Centre, which provides both academic and career support.
• Careers and employability support – Utilise the Careers Centre for personalised guidance, employer networking events, and interview preparation resources.
• Opportunities beyond the classroom – Enhance your skills through student clubs, societies, and media outlets, offering additional platforms for creativity, leadership, and marketing practice.

Graduates often secure roles such as Business Development Manager, Marketing Coordinator, or Management Trainee—benefiting from a strong foundation in management and marketing. The degree is well aligned with industry demands and backed by excellent career support:

• University services to support your employment
  Royal Holloway’s Jobs Community offers personalized career coaching, CV and application reviews, mock interviews, and skill development workshops. Most students find employment or further study within six months of graduation.

• Employment stats & salary figures

  • Around 75% of graduates are employed or in further study within 15 months of finishing.
  • Median starting salaries are approximately £28,000 after 15 months, increasing over time.
  • Business and management graduates from Royal Holloway report strong salary growth over 3 to 5 years.

• University–industry partnerships
  Alumni have gone on to work with major companies such as Nike, eBay, Harrods, Adobe, British Airways, and Hitachi Capital, among others.

• Long‑term accreditation value
  The degree benefits from AACSB accreditation and Chartered Institute of Marketing (CIM) accreditation, providing exemptions toward professional marketing qualifications and supporting career advancement.

• Graduation outcomes
  Approximately 65% of graduates are in highly skilled roles within 15 months, with many finding their work meaningful and closely aligned to their career goals.

Further Academic Progression:
After completing this degree, students may choose to pursue postgraduate options such as MSc programs in Marketing, Digital Marketing, or International Business Management. The CIM accreditation also allows graduates to fast-track their professional marketing qualifications, enhancing future career prospects and opportunities for specialization.