BSc Hons in Business Management and Marketing with Placement Year

The BSc (Hons) Business Management with Marketing degree at University of Brighton blends rigorous academic foundations with immersive real-world experience. You’ll develop both a strategic business mindset and targeted marketing skills through applied learning, industry engagement, and hands-on opportunities available via Brighton’s practical approach to education.

Key experiential learning highlights include:

• Professional Placement Year: You can choose a year-long, paid placement (often in Year 3), where you’ll apply your classroom knowledge within a real workplace—developing professional confidence and building employer connections.
• Live Client Projects and Field Trips: Throughout your studies, you'll work on real challenges for local businesses and participate in field trips—bringing marketing theory to life and fostering creative problem-solving.
• CIM and AACSB Accreditation: The course is accredited by the Chartered Institute of Marketing (CIM), allowing you to work toward professional qualifications alongside your degree, and by the prestigious AACSB Business School accreditation.
• Industry-Informed Teaching: Led by faculty with business experience, your learning will often feature guest speakers from marketing sectors, ensuring that what you learn aligns with current industry needs.
• Strong Learning Resources: Students report high satisfaction with the resources available—such as teaching support, facilities, and feedback—showing that Brighton provides an excellent environment for learning and growth.
• Supportive Business School Environment: The School of Business and Law, based on the Moulsecoomb campus in Elm House, offers specialized facilities and expertise in marketing, management, and business disciplines 

Graduates often go into roles such as Marketing Executive, Business Development Manager, Digital Marketing Specialist, or Brand Coordinator. The course combines strong business management skills with targeted marketing expertise, ensuring graduates can thrive in a variety of sectors:

• University services to support your employment
  The Careers and Employability Team offers one-to-one career coaching, CV and application reviews, mock interviews, and exclusive employer networking events. Students also benefit from placement opportunities and live project collaborations with businesses.

• Employment stats & salary figures

  • A high proportion of graduates are employed or in further study within six months of graduation.
  • Starting salaries for marketing-related roles typically range between £22,000 and £28,000.
  • Graduates report strong career progression and salary growth within 3–5 years.

• University–industry partnerships
  The University of Brighton works closely with companies such as American Express, Hewlett-Packard, and IBM, offering placements, live briefs, and guest lectures to strengthen industry links.

• Long-term accreditation value
  Accredited by the Chartered Institute of Marketing (CIM), the degree offers exemptions toward professional qualifications, enabling graduates to fast-track their career in marketing.

• Graduation outcomes
  Many graduates secure roles in marketing, advertising, brand management, and business strategy, with a strong track record of advancement into leadership positions.

Further Academic Progression:
Graduates may progress to postgraduate degrees such as MSc Marketing, MSc Digital Marketing, or an MBA. The CIM accreditation also enables a quicker route to professional marketing qualifications, enhancing specialist expertise and career prospects.