BSc Marketing with Study Abroad

This four-year programme combines core marketing study with a full year spent abroad at a partner university. From day one, you’ll gain hands-on experience through group projects, real marketing briefs, and digital marketing simulations. Teaching is based at the Clifton Campus and Temple Quarter Enterprise Campus, offering modern facilities and extensive support for international students.

So here’s what experiential learning looks like in this programme:

• Full-year study abroad (Year 3): Spend your third year at a partner university overseas, experiencing marketing in a different cultural and business environment, expanding your global perspective and language skills.
• Group projects & case studies: Collaborate on marketing challenges, brand campaigns, and consumer behaviour analysis that mirror real industry tasks.
• Digital marketing and analytics tools: Gain practical experience with software like Excel, SPSS, and CRM platforms through coursework and workshops.
• Final-year independent project: Conduct a research project on a marketing topic of your choice, applying analytical and strategic thinking skills.
• Industry-informed teaching & professional accreditation: Learn from marketing academics and industry practitioners; the course is accredited by the Chartered Institute of Marketing (CIM), giving you exemptions towards professional qualifications.
• Access to enterprise and careers support: Benefit from career fairs, CV workshops, employer networking events, and start-up support at both campuses, along with dedicated guidance for your study abroad experience.
• University library & research resources: Access extensive library facilities and study spaces to support your academic and research needs throughout the programme.

Graduates of the BSc Marketing with Study Abroad program typically pursue roles such as marketing executive, brand manager, digital marketing specialist, or market research analyst. The median starting salary for graduates is approximately £25,000, with potential to reach £29,500 within five years.

Now, let's delve into the specific opportunities this program offers:

• University Services to Support Employment:
  The University Careers Service provides comprehensive support, including CV clinics, interview preparation, employer workshops, and career fairs. Additionally, the Professional Liaison Network offers industry mentoring, company visits, guest speakers, internships, and consultancy projects. The Bristol PLUS Award recognizes extracurricular and employability skills development.

• Employment Statistics & Salary Figures:
  Approximately 90% of graduates are employed in degree-essential or beneficial roles within 15 months. Around 61% report that their role aligns closely with their future plans.

• University–Industry Partnerships:
  The program is accredited by the Chartered Institute of Marketing (CIM) and the Institute of Data and Marketing (IDM), allowing students to gain CIM qualifications through the Graduate Gateway.

• Long-Term Accreditation Value:
  Graduates benefit from the program's strong industry recognition, enhancing their employability in the marketing sector.

• Graduation Outcomes:
  The program's focus on practical skills and industry connections ensures that graduates are well-prepared for successful careers in marketing.

Further Academic Progression:
After completing the BSc Marketing with Study Abroad, graduates can pursue postgraduate studies in areas such as marketing strategy, consumer behavior, digital marketing, or business management. The program's strong foundation in marketing principles and industry practices provides a solid base for advanced academic pursuits.