Ba %28hons%29 advertising and digital marketing in University of hertfordshire

The digital age has changed how brands and audiences talk to each other. By learning how to captivate an audience, you'll gain valuable experience in this cutting-edge sector. Fine-tune your creativity as you learn to appreciate what makes marketing magical, delving deep into the customer journey and how to market to them, on a global basis. Explore the ins and outs of creative advertising in the real world, and equip yourself with the knowledge, tools and resources to fully grasp the significance it has for modern businesses. Nurture your imagination with a variety of engaging and relevant modules. Embrace topics such as content creation, consumer behaviour, advertising planning and the future of marketing.

112 - 120 UCAS points, the typical A-Level offer is: BBC-BBB. Minimum percentage required (12 standard or HSC) 65%. IELTS score of 6.0 with a minimum of 5.5 in each band.

Graduates have found employment in fields such as marketing, sales, advertising, marketing agencies, market research, merchandising and B2B marketing.

15th Jan