BA (Hons) Retail Marketing

This Retail Marketing course provides a solid grounding in the principles of retail business, including store operations, marketing and consumer behaviour. You ll have the opportunity to develop an understanding of human resource management, international business, logistics and merchandising. Our staff are high-profile academics with excellent international reputations, and our teaching reflects the very latest research and industry thinking. You ll also benefit from our extensive contacts with leading retailers, which open the door to invaluable field trips and guest lectures.