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The University of Bournemouth offers a BA (Hons) Events Management program through its Faculty of Media and Communication. This program is designed to equip students with a comprehensive understanding of the events industry, blending both theoretical knowledge and practical skills. Graduates are prepared for diverse careers in events planning, management, marketing, and related sectors, making them adaptable and competitive in a dynamic professional environment.
Year 1 focuses on building foundational knowledge of events management. Students explore modules such as Introduction to Events, Marketing Principles, and Financial Fundamentals, alongside workshops that develop essential professional skills like communication, teamwork, and project planning.
Year 2 delves into specialized event management topics. Students engage in modules covering Festival and Conference Management, Event Operations, and Digital Event Technologies. There is a strong emphasis on practical application, with opportunities to plan and execute real-life events, collaborate in teams, and refine organisational skills.
Year 3 is dedicated to advanced practice and independent projects. Students undertake a capstone project or dissertation, allowing them to investigate a particular area of interest in depth. They also gain experience through professional placements and internships, enhancing employability and bridging the gap between academic learning and industry practice.
Curriculum Structure:
The program combines theoretical instruction with hands-on experience, ensuring students develop both critical thinking and practical competence. The curriculum includes:
• Core Events Management Modules: Covering event planning, marketing, operations, and risk management.
• Practical Workshops and Live Projects: Opportunities to organise and manage real events, festivals, and corporate functions.
• Research and Dissertation: Independent study to explore a specific aspect of events management in detail.
• Professional Placement: Work experience with partner organisations to gain insight into the industry and develop a professional network.
Accreditation:
The program is recognised by professional bodies in the events industry, ensuring it meets high academic and professional standards.
Campus Location:
The University of Bournemouth is located in Bournemouth, UK, providing students access to modern facilities, dedicated event spaces, and strong connections with industry professionals.
The University emphasizes practical experience and offers multiple opportunities for students to engage with the industry:
• Professional Placements: Students can complete internships with leading event management companies, music festivals, conferences, and corporate organisations.
• Live Projects: Opportunities to plan, promote, and execute real events, gaining experience in budgeting, logistics, and stakeholder management.
• Student Societies and Competitions: Participation in student-led events, competitions, and societies helps build teamwork, creativity, and leadership skills.
• International Opportunities: Students may take part in global events and exchange programs, gaining exposure to international event management practices.
The Careers and Employability Service at Bournemouth supports students in developing their careers through:
• Career advice and professional development workshops.
• CV and portfolio building guidance.
• Interview preparation and networking opportunities.
• Access to industry events and job fairs.
Employability:
Graduates are highly sought after in the events, hospitality, and entertainment industries. Alumni have pursued careers as Event Managers, Festival Coordinators, Conference Organisers, Marketing and PR Specialists, and in consultancy roles for leading organisations globally.
Further Academic Progression:
Students can continue their studies with postgraduate programs such as an MSc in Events Management, Marketing, Hospitality, or Tourism, as well as research opportunities in areas like festival studies, sustainability in events, and international event management.
104-120 UCAS tariff pointsGCSE - GCSE English Language or English Literature and Mathematics grade 4 IELTS - Overall score of 6.0, with no sub-test less than 5.0TOEFL - Score of 60-78CBSE - India: All India Senior School Certificate Examination (Standard XII) 60-70% GPA - High School Graduation Diploma: GPA 3.0/4.0+ Plus at least one of the following: 1. SAT Reasoning Tests Combined score: 1200–1300 (varies by course) Accepted only for courses considering all subjects 2. ACT Composite score: 24–26 (varies by course) Accepted only for courses considering all subjects 3. AP Tests 2–3 tests required, score 3–5 depending on course Required for courses listing specific or relevant subjects Additional SAT/ACT can support application Contact International Admissions if unable to take AP testsInternational Baccalaureate (Diploma)- An overall score of 28–31 points.Detailing your educational background, work experience, internships, and any relevant extracurricular activities. A written statement (typically 400–500 words) outlining: Your motivation for choosing Events Management, relevant experiences or skills, career aspirations and how the program aligns with them. Event ManagerFestival CoordinatorConference OrganiserWedding PlannerCorporate Events PlannerMarketing and PR SpecialistHospitality ManagerExhibition ManagerTrade Show CoordinatorEntertainment ProducerVenue ManagerSponsorship ManagerFundraising/Event FundraiserTourism and Leisure ManagerProject CoordinatorCommunity Events OfficerBrand Experience Manager
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Bournemouth University
