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The BA (Hons) Events Management program at London Metropolitan University is a comprehensive three-year undergraduate degree designed to equip students with the essential skills and knowledge required to excel in the dynamic events industry. The curriculum offers a blend of theoretical insights and practical experiences, ensuring graduates are well-prepared for various roles in event planning, coordination, and management.
Curriculum Structure
Year 1: Foundations of Events Management
In the first year, students are introduced to the fundamental principles of events management, focusing on:
Event Planning and Management: Understanding the core processes involved in organizing events, from conception to execution.
Learning Through Organisations (Professional Practice 1) in Events and Music Business: Gaining practical experience by engaging with real-world organizations.
London's Visitor Economy: Exploring the impact of tourism and events on London's economy.
Managing People in Organisations: Developing skills in human resource management and organizational behavior.
Media Culture and Society: Analyzing the role of media in shaping public perceptions and behaviors.
Principles of Marketing: Learning the basics of marketing strategies and consumer behavior.
Understanding and Managing Data: Acquiring skills in data analysis and interpretation.
Understanding the Business and Economic Environment: The Events Industry: Examining the economic factors influencing the events sector.
Year 2: Advanced Concepts and Practical Application
The second year delves deeper into specialized areas, including:
Event Marketing and Sponsorship: Strategies for promoting events and securing sponsorships.
Risk Management and Event Safety: Identifying potential risks and implementing safety measures.
Digital Technologies in Events: Utilizing technology to enhance event experiences.
Financial Management for Events: Budgeting and financial planning for events.
Sustainable Event Practices: Implementing eco-friendly practices in event management.
Professional Practice 2: Further engagement with industry professionals through placements or projects.
Year 3: Specialization and Independent Projects
In the final year, students focus on:
Strategic Event Management: Developing long-term strategies for event success.
Event Law and Ethics: Understanding the legal and ethical considerations in event planning.
Entrepreneurship in Events: Exploring opportunities for starting and managing event-related businesses.
Dissertation or Major Project: Conducting independent research or a comprehensive project on a chosen topic.
Professional Practice 3: Culminating industry experience through internships or collaborative projects.
London Metropolitan University emphasizes hands-on learning to bridge the gap between theory and practice:
Industry Placements: Opportunities to work with leading event organizations, gaining real-world experience.
Live Event Projects: Participation in planning and executing actual events, enhancing practical skills.
Guest Lectures and Workshops: Sessions with industry experts providing insights into current trends and practices.
Field Trips: Visits to major events and venues to observe operations firsthand.
Graduates of the BA (Hons) Events Management program have a wide array of career paths available, including:
Event Coordinator: Planning and executing events for various organizations.
Venue Manager: Overseeing operations of event venues.
Conference and Exhibition Organizer: Managing large-scale conferences and exhibitions.
Festival Director: Leading the organization of cultural or music festivals.
Corporate Event Planner: Designing and coordinating corporate events and meetings.
Marketing and Sponsorship Manager: Handling promotional activities and securing sponsorships for events.
Additionally, the program provides a strong foundation for further academic pursuits, such as:
Postgraduate Studies: Master's programs in Event Management, Hospitality, or Business Administration.
Professional Certifications: Opportunities to obtain industry-recognized certifications enhancing employability.
The BA (Hons) Events Management degree is designed to produce graduates who are highly employable, with a curriculum that emphasizes:
Industry-Relevant Skills: Equipping students with the practical skills demanded by employers.
Professional Networks: Building connections with industry professionals through placements and events.
Career Support Services: Access to career counseling, job fairs, and internship opportunities.
Alumni Success: Graduates have secured positions in top event management companies, cultural institutions, and corporate sectors.
Further Academic Progression
For those interested in advancing their education, the university offers various postgraduate programs, including:
MSc in Event Management: An advanced study focusing on strategic and operational aspects of event management.
MBA with a focus on Events: A business administration program tailored for the events industry.
MSc in Hospitality Management: A program delving into the intricacies of managing hospitality services.
96 UCAS tariff pointsA Level - a minimum grade C in three A levels or minimum grades BC in at least two A levels in academic or business subjects (or a minimum of 96 UCAS points from an equivalent Level 3 qualification, eg BTEC National, OCR Diploma or Advanced Diploma)GCSE - English Language and Mathematics GCSE at grade C/4 or above (or equivalent)IELTS - Overall score of 6.0 with 5.5 in each componentTOEFL - Overall score of 72 with component scores: Listening: 17 | Reading: 18 | Writing: 17 | Speaking: 20CBSE - Grade: 60% or above in both years(X, XII) OR Grade: 50% plus in 10th AND 65% plus in 12thGPA - Entry Requirements (choose one): SAT: 1100+ (min 550 per section) ACT: 22+ AP: 2 subjects with score 3+ US College/Uni: 1 year (30 credits) with GPA 2.7+ Accepted Combos: 1 AP (3+) + 1 SAT (550+) 1 AP (3+) + 2 IB HL (H5+) 1 SAT (550+) + 2 IB HL (H5+) UCAS Tariff Courses: See course page OR USA Assessment Alternative (not for students with SAT/ACT/AP in past 2 years): US Diploma: GPA 2.8+ & B in relevant subjects GED: 165+ in all 4 subjectsIB - IGCSE English Second Language at grade C/4 and International Baccalaureate Standard or Higher level English B or English A: Language and Literature at grade 5 or above.Write a personal statement outlining your motivation for choosing this course, your career aspirations, and why you believe you're a suitable candidate Provide at least one academic or professional reference who can speak to your abilities and potential Include an up-to-date CV detailing your academic background, work experience, and any relevant skills or achievements Event CoordinatorVenue ManagerConference and Exhibition OrganizerFestival DirectorCorporate Event PlannerMarketing and Sponsorship ManagerWedding PlannerFundraising and Charity Event OrganizerHospitality and Tourism Event ManagerPublic Relations SpecialistEntertainment and Production ManagerTrade Show ManagerSports Event ManagerCommunity Event OrganizerProject Manager in Events
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London Metropolitan University
