Manchester Metropolitan University delivers the BA (Hons) Events Management, a degree course which prepares students for the fast-paced and rapidly evolving events sector. The course merges business and creative skills with those that enable students to plan, organize, and create numerous types of events – from sporting and music events to business and international exhibitions. Practical skills are balanced with theoretical knowledge in the degree, which ensures graduates are ready to work.
Curriculum Structure:
The curriculum is structured to build skill increasingly over three years of learning:
Year 1: Students are exposed to the basics of events management, including the fundamentals of event planning, marketing, and project management. Modules are likely to include business operations, the visitor economy, and an appreciation of events on an international scale. Confidence building and an awareness of the essentials of events development and delivery are themes of this year.
Year 2: The focus is practice-based application of theory. The students study event logistics, sustainable events, event technologies, and the social and economic impacts of events. This level typically includes real case studies with students collaborating with industry partners or giving live events as part of their studies. Analytical and problem-solving skills are developed to prepare students for leadership.
Year 3: This final year is all about strategy and career development. The students undertake independent studies through a dissertation or consultancy project, addressing real issues in the events industry. They also study more advanced modules on strategic event management, leadership, and innovation to make sure that they are graduating with academic substance as well as practical skills.
Accreditation:
The program is accredited by the Association for Events Management Education (AEME) and mapped to the Chartered Institute of Marketing (CIM), giving the student a qualification recognized in the industry and verified by employers worldwide.
Campus Location:
The course is delivered at Manchester Metropolitan University's Business School, located in the heart of Manchester – one of the UK's most vibrant cities for events, culture, and creativity. Students are given access to experience and networking opportunities that are readily available from being close to venues, festivals, and international conferences.
Manchester Metropolitan University places great importance on experiential learning, where students get experience outside the classroom.
Live Projects and Industry Partnerships: Through the course, students collaborate with event organizations and create live briefs, having first-hand experience of organizing and running successful events.
Internships and Work Placements: Students typically find placement with event companies, venues, charities, and corporate organizations around the UK and internationally. These placements assist them in building a strong professional network while they are being trained.
Student Societies and Volunteering: The university actively encourages involvement with societies, volunteering at multicultural events, and contributing to festivals around Manchester, further developing practical skills.
Global Opportunities: As a result of Manchester Met's worldwide connections, students may have the chance to study abroad or gain overseas work experience, broadening their awareness of the international events industry.
Manchester Metropolitan University is specifically famous for its vocational-responsive strategy, and the Career and Employability Service delivers career guidance to the students throughout their course.
Career Guidance: Students utilize career advice, CV preparation, interview technique, and employer networking opportunities.
Employability: The programme graduates are very employable and have found employment as event coordinators, festival managers, wedding planners, corporate events executives, marketing experts, and venue managers. Employers include global event agencies to large-scale organisations in the tourism, sport, music, and hospitality sectors.
Further Studies: Students pursue further studies with a Master's in Events Management, International Business, Marketing, or Tourism Management. Others pursue professional certifications from industry bodies like CIM to further enhance career growth.
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