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The University of East London (UEL) offers a BA in Events Management, seeking to equip students with the theory, skills, and practical know-how to succeed in the fast-evolving and dynamic events world. Practice and theory are blended in the course to equip students to work in corporate events, festivals, conferences, weddings, and other event types. Students gain expertise in event planning, marketing, project management, budgeting, and stakeholder management, offering them a holistic perspective of the industry.
Year 1: Students focus on key knowledge areas, including event management principles, business communication, marketing, and basics of budgeting and operations. Group projects and practical workshops expose students to actual scenario settings in event planning.
Year 2: The emphasis shifts to more sophisticated event management skills, including event design, risk, sponsorship, digital event technology, and live production. They complete projects for industry partners and gain exposure to live events, developing important professional skills.
Year 3: During year three, learners consolidate their studies through a capstone project or dissertation, typically on managing a live event from initial concept to delivery. Leadership, strategic management, and introducing innovative solutions under tension are highlighted. Learners are also encouraged to pursue internships and professional placements for enhanced employability and industry networking.
Curriculum Structure:
Core Event Management Modules: Marketing, planning, logistics, budgeting, risk analysis, and stakeholder management.
Practical Workshops: Practicing event production, venues, and event technology hands-on.
Industry Projects: Actual events with local businesses or campus groups, allowing students to develop professional portfolios.
Capstone Project: Year-end project that synthesizes all skills learned, demonstrating competence in planning, preparing, and executing intricate events.
Accreditation:
The BA Events Management degree is recognized in the UK higher education sector, providing national assurance of quality for undergraduate event management and business degrees.
Campus Location:
UEL's Stratford and Docklands campuses in London provide students with modern facilities, event spaces, and location near London's thriving events economy, facilitating opportunities for networking and experiential learning.
UEL emphasizes applied study strongly, with several channels for hands-on learning:
Internships and Placements: Students regularly gain placements with leading event agencies, conference organisers, and corporate clients, gaining industry experience.
Industry Projects: Collaborative working with regional and international partners allows students to lead live events, festivals, and corporate events.
Student Societies and Competitions: Opportunities to arrange campus activities, take part in competitions, or participate in student-run festivals, developing leadership and teamwork skills.
International Opportunities: Study tours, exchange programmes, or arrangements with international partners expose students to global views of event management practice.
UEL offers students assistance from the Career Development Centre, which provides:
Careers guidance and planning for events and hospitality careers.
CV, application, and interview skills workshops.
Networking conferences and industry speeches to connect with potential employers.
Employability:
Graduates are highly sought after by the events, hospitality, and entertainment industries to be event managers, festival organizers, conference coordinators, wedding coordinators, or brand experience coordinators. Alumni have achieved career advancement in corporate and creative industries.
Students can choose to pursue further studies through postgraduate programmes, like an MSc in Events Management, Marketing, or Hospitality, or professional qualifications in project management and corporate event planning, allowing them to specialize and advance their careers.
112 UCAS tariff pointsGCSE - English Grade 4/C or Level 2 Functional Skills in English and Mathematics Grade 4/C or Level 2 Functional Skills in MathematicsIELTS - 5.5 with a minimum of 5.5 in Reading, Writing, Listening and Speaking (or recognised equivalent).TOEFL - Overall score of 60CBSE - All India senior school certificate (including English Core, English Comm, or Functional English): 60 per cent or aboveGPA - Score of 3.0. SAT One with a balanced score of 1600 (old SAT) or 1070 (new SAT), ACT with a composite score of 23International Baccalaureate – 24 points including a minimum of 15 points at Higher LevelAn up-to-date CV outlining your educational background, work experience, internships, volunteer work, and any relevant skills or achievements.The tuition fees have not yet been updated on the website.Event ManagerFestival CoordinatorConference PlannerWedding PlannerCorporate Events PlannerExhibition OrganizerBrand Experience ManagerHospitality ManagerMarketing and Promotions CoordinatorPublic Relations OfficerVenue ManagerEntertainment ManagerFundraising/Event Charity CoordinatorProject ManagerEvent ConsultantTrade Show OrganizerDigital Event Coordinator
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University of East London
