BA Media and Sociology

3 Years On Campus Bachelors Program

Keele University

Program Overview

Keele University offers a Bachelor of Arts in Media and Sociology, designed to give students a broad and insightful understanding of how media shapes society and influences social behavior. This interdisciplinary program blends the study of media industries, cultural practices, and sociological theories to prepare students for a range of careers in media, communications, and social research. It encourages critical thinking about media’s role in social change and everyday life.

Curriculum Structure:
The Media and Sociology degree at Keele combines theoretical knowledge with practical skills through a carefully structured curriculum, including:

  • Core Sociological Foundations: Introducing students to key sociological concepts, social structures, and research methods.

  • Media Studies Modules: Covering areas such as media theory, digital cultures, media production, and communication practices.

  • Practical Workshops: Opportunities to develop skills in media creation, including video production, social media strategies, and digital storytelling.

  • Research Project: A final year dissertation or project that allows students to explore a topic of their choice in depth, applying sociological methods and media analysis.

Accreditation:
Keele University is a respected institution in the UK, and this program is fully accredited by relevant academic bodies, ensuring a high-quality educational experience that meets current professional standards.

Campus Location:
Keele University is located in Staffordshire, England, offering a peaceful campus environment equipped with modern media labs, sociological research facilities, and extensive library resources to support student learning.

Experiential Learning (Research, Projects, Internships etc.)

Keele University places strong emphasis on practical experience to complement academic study:

  • Placement Opportunities: Students can undertake work placements in media companies, charities, and research organisations, gaining valuable real-world insight.

  • Student Media: Keele’s student-run radio station, newspaper, and TV production offer platforms for hands-on media experience.

  • Research Engagement: Opportunities to assist academic staff on sociological and media research projects, encouraging deeper learning and skill development.

  • Field Trips and Workshops: Regular visits to media outlets, cultural institutions, and events, plus workshops with industry professionals, help connect theory with practice.

 

Progression & Future Opportunities

Keele’s Careers and Employability Service supports students throughout their studies with:

  • Personalised career advice and planning.

  • CV building and interview preparation sessions.

  • Networking events and employer talks that introduce students to opportunities in media, social research, public relations, and more.

Employability:
Graduates of the Media and Sociology program find themselves well-equipped for diverse roles in journalism, marketing, media production, social research, policy-making, and community engagement. Many have gone on to work with media outlets, NGOs, government agencies, and academic research.

Further Academic Progression:
Students can continue their studies with postgraduate options such as MA Media and Communications, MSc Sociology, or specialised research degrees, opening doors to careers in academia, consultancy, and beyond.

Program Key Stats

£17,700
£ 29
Sept Intake : 14th Jan


Eligibility Criteria

BBC
3.0
29
65

1200
28
6.0
79

Additional Information & Requirements

Career Options

  • Digital marketing
  • social media management
  • content creation
  • public relations
  • market research
  • community development
  • policy analysis
  • journalism
  • media production
  • advertising
  • digital communications
  • social research
  • nonprofit work
  • cultural consultancy
  • events management
  • user experience (UX) research
  • and public affairs

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