BSc (Hons) Business with Media Communications

3 Years On Campus Bachelors Program

Liverpool John Moores University

Program Overview

The BSc (Hons) Business with Media Communications at Liverpool John Moores University (LJMU) is designed for students eager to blend business acumen with media expertise. This program equips you with the skills to navigate corporate communications, public relations, and digital media strategies in today's fast-paced business environment.

Curriculum Structure:

Year 1:

The first year lays a solid foundation in business principles and media communications. You'll engage in modules such as "Introduction to Business," "Digital Media Fundamentals," and "Communication Strategies," providing a comprehensive understanding of business operations and media landscapes.

Year 2:

Building upon the basics, the second year delves deeper into specialized areas. Modules like "Strategic Marketing," "Media Production Techniques," and "Organizational Communication" enhance your ability to integrate media strategies within business contexts.

Year 3:

The final year focuses on advanced topics and practical application. You'll undertake modules such as "Corporate Social Responsibility," "Advanced Media Campaigns," and "Leadership in Media Organizations," preparing you for leadership roles in the industry.

Focus Areas: Business Strategy, Media Production, Public Relations, Digital Marketing, Corporate Communications

Learning Outcomes: Strategic Thinking, Media Literacy, Communication Skills, Leadership Abilities, Analytical Competence

Professional Alignment: The program aligns with industry standards, preparing graduates for roles in media and communications sectors.

Reputation: LJMU is renowned for its strong industry connections and employability-focused curriculum, ensuring graduates are well-prepared for the workforce.

Embarking on this degree at LJMU means immersing yourself in a dynamic learning environment that bridges the gap between business and media. With a curriculum tailored to current industry demands and a university committed to student success, this program is an excellent choice for aspiring professionals in the media and business sectors.

Experiential Learning (Research, Projects, Internships etc.)

🎓 Experiential Learning at LJMU

At LJMU, the BSc (Hons) Business with Media Communications program is designed to connect the worlds of business and media. By blending hands-on projects, industry experience, and access to cutting-edge resources, students develop practical skills that are highly valued in today’s competitive job market.

Key Experiential Learning Opportunities:

Live Consultancy Projects: Work on real-world business challenges through the Liverpool Business Clinic, tackling live briefs from local organizations. This gives you the chance to apply your classroom knowledge to real-life situations while sharpening your problem-solving and analytical skills.

Discovery Internships: Take part in 100-hour paid internships during your second or final year. These placements let you work on actual projects, build professional skills, gain career insight, and expand your network.

Collaborative Group Projects: Collaborate with peers on projects that mirror real business scenarios. This experience helps you develop teamwork, communication, and project management skills that employers highly value.

Industry-Relevant Software and Tools: Get hands-on experience with professional software and digital tools used in business and media. From data analysis to media creation and marketing strategy, you'll be comfortable with the technologies shaping the industry.

Access to Specialized Facilities: Work in modern media production studios and computer labs equipped with the latest technology to support your learning and creative projects.

Study Abroad Opportunities: Broaden your horizons with study abroad programs. Experiencing different cultures and business practices firsthand enhances your global perspective and adaptability.

Comprehensive Library Resources: Benefit from extensive library collections and online resources to support your research and coursework, giving you a solid academic foundation.

Dedicated Research Laboratories: Dive into research projects in specialized labs, exploring your interests and contributing to knowledge in business and media communications.

Professional Development Support: Receive guidance from the Student Futures team and Unitemps, LJMU’s recruitment service, to help you secure internships and employment opportunities.

By combining academic theory with practical experience, the BSc (Hons) Business with Media Communications program at LJMU equips you with the skills and confidence to succeed in the evolving business and media landscape. If you’re ready to blend creativity with strategic thinking, this program offers the perfect springboard for your career.

Progression & Future Opportunities

Graduate Outcomes & Future Opportunities:

Graduates of the BSc (Hons) Business with Media Communications from Liverpool John Moores University (LJMU) are well-equipped to pursue dynamic careers at the intersection of business strategy and media engagement. This program prepares you for roles such as:

Public Relations Officer
Corporate Communications Specialist
Event Manager
Social Media Strategist

Key Highlights:

Industry-Experienced Faculty: Learn from PR practitioners who bring real-world insights into the classroom.
Guest Lectures: Engage with industry professionals through guest lectures, bridging theory and practice.
Placement Opportunities: Gain practical experience through placements, enhancing employability.
Accreditation: The program is validated by the Quality Assurance Agency for Higher Education (QAA), ensuring high academic standards.

Further Academic Progression:

After completing this program, you can:

Pursue a Master's degree in Business, Media, or Communications.
Enroll in specialized postgraduate courses to deepen expertise in areas like digital marketing or public relations.
Consider professional certifications in media or business management to enhance career prospects.

This degree offers a solid foundation for advancing your academic and professional journey in the dynamic fields of business and media communications.