BA (Hons) Communication & Media

At Bournemouth University, BA (Hons) Communication & Media students gain hands-on experience that goes beyond traditional lectures. The program is designed to immerse you in real-world media environments, helping you develop both creative and technical skills. From collaborative projects to industry-standard tools, every aspect of your learning is practical, preparing you for a dynamic media career.

Students have access to modern facilities and resources to practice and refine their skills, ensuring that learning is both interactive and applied:

• Media Labs and Studios: Fully equipped with cameras, editing suites, and sound recording equipment for practical media production.

• Industry-Standard Software: Access to tools like Adobe Creative Cloud (Premiere Pro, Photoshop, After Effects) for editing, design, and digital storytelling.

• Group Projects: Collaborative assignments that simulate professional media environments and team-based problem-solving.

• Internships and Work Placements: Opportunities to gain professional experience with media companies and organisations.

• Field Trips and Industry Visits: Exposure to media agencies, production houses, and broadcasting studios.

• Research and Academic Libraries: Extensive media resources, journals, and databases to support project work and research.

• Specialist Institutes and Facilities: Dedicated spaces for media production, digital media labs, and creative workshops to enhance practical learning.

This structured experiential approach ensures that students not only learn the theory behind communication and media but also build the confidence and skills to thrive in professional settings.

Future Progression & Opportunities:
Graduates of the BA (Hons) Communication & Media program are well-prepared to enter the dynamic media and communications industry, equipped with both practical skills and theoretical knowledge. Career paths often include roles such as Media Planner, Digital Content Producer, Public Relations Officer, and Communications Executive:

• University Career Services: Bournemouth University’s Career & Employability Service offers one-to-one career guidance, CV workshops, and internship opportunities to help students secure graduate roles.

• Employment Stats & Salary Figures: Graduates in communication and media sectors typically see starting salaries around £22,000–£28,000, with many advancing into senior positions within a few years.

• University–Industry Partnerships: The program maintains strong connections with media agencies, broadcasting networks, and digital marketing firms, offering students real-world experience through placements and live projects.

• Long-Term Accreditation Value: The degree is respected across the UK and internationally, providing credibility and a strong foundation for professional recognition in communication, media, and PR sectors.

• Graduation Outcomes: Alumni often move into media management, digital marketing, journalism, or creative industries, benefiting from the program’s emphasis on both practical expertise and critical thinking.

Further Academic Progression:
Graduates can continue their studies by pursuing a Master’s in Media, Communication, or Digital Marketing, or professional diplomas and certifications in areas such as public relations, media management, or digital content strategy, enhancing both career prospects and industry specialization.