Digital Media BA (Hons)

3 Years On Campus Bachelors Program

London Metropolitan University

Program Overview

The BA (Hons) Digital Media at London Metropolitan University blends creativity with cutting-edge technology, preparing students to thrive in today’s fast-paced digital industries. Ideal for imaginative thinkers who enjoy storytelling, design, and interactive technology, this degree helps students turn creative ideas into professional multimedia projects across web, video, sound, and interactive platforms.

Curriculum Structure

Year 1
Students begin by exploring the foundations of digital creativity and media production. Modules like Digital Design and Image Making, Media Cultures, and Sound and Moving Image introduce the essential tools and theories behind visual communication, digital storytelling, and multimedia design. This year focuses on developing creative confidence and a strong grounding in both technical and conceptual skills.

Year 2
Building on these foundations, students dive deeper into project-based learning and real-world digital production. Through modules such as Creative Studio Practice, Digital Futures, and Media Production, they learn to manage creative workflows, experiment with emerging technologies, and produce professional-quality media. Collaboration and critical thinking become central as students refine their creative identities and explore areas like UX, animation, or interactive content.

Year 3
In the final year, students take full ownership of their creative direction through independent projects and industry-linked briefs. Modules such as Major Project: Digital Media, Professional Practice, and Independent Research Project allow students to showcase their skills, create a professional portfolio, and prepare for the next step in their creative careers. This year emphasizes autonomy, professional readiness, and a strong digital presence.

Focus Areas: digital storytelling, web and interactive design, media production, creative technology, visual communication

Learning Outcomes: graduates will be able to conceptualize and produce innovative digital media projects, apply design and production skills across multiple platforms, and demonstrate professional and technical proficiency aligned with industry expectations

Professional Alignment (Accreditation): designed in consultation with creative industry standards, ensuring alignment with current digital media practices and employability trends

Reputation (Employability Rankings): London Metropolitan University is recognized for its focus on practical learning and employability, with graduates entering roles in leading creative and media organizations; the university has been noted in the Guardian University Guide for its strong emphasis on graduate prospects and hands-on teaching

Experiential Learning (Research, Projects, Internships etc.)

Starting your studies in the BA (Hons) Digital Media at London Metropolitan University means stepping into a hands-on, career-focused environment where creativity meets real-world experience. From your very first day, you’ll work with professional tools and technologies, guided by expert staff who’ll help you turn your ideas into impactful digital projects. You’ll learn through doing — using the latest software for digital imaging, web and mobile design, video post-production, scripting, and 3D animation — all while studying in one of London’s most dynamic creative and tech communities.

Here’s how experiential learning is built into your journey:

Professional-standard software
You’ll gain direct experience using industry-standard digital imaging, web and mobile design tools, post-production suites, and 3D animation software — the same technologies used by professionals across the creative industries.

Portfolio development
Throughout your studies, you’ll build an impressive personal portfolio, from initial design concepts to fully developed media projects, showcasing your skills and creativity to future employers.

Collaborative projects and teamwork
You’ll collaborate with fellow students and creative practitioners from other disciplines on exciting group projects and live events, helping you develop teamwork, communication, and project management skills that mirror real industry practice.

Work placements and internships
Through the university’s Work Based Learning team, you’ll have opportunities to take part in physical or virtual placements — applying your skills in real professional settings and gaining valuable work experience.

Guest lectures and industry visits
You’ll connect with media professionals through guest talks, industry visits, and live projects, giving you insights into the latest trends and building your professional network.

Expert school and creative community
As part of the School of Computing and Digital Media, you’ll join a vibrant community that’s deeply connected to London’s media and design industries, giving you access to valuable support and industry insights.

Exploration across media production, management, and marketing
The course allows you to explore all sides of digital media — from creative production and design to project management and digital marketing — preparing you for a range of roles in the industry.

If you’re looking for a course that’s more than just theory — one that lets you create, collaborate, and build your career from day one — the BA (Hons) Digital Media at London Met gives you everything you need to get started.

Progression & Future Opportunities

 

Graduates from London Metropolitan University’s BA (Hons) Digital Media are equipped with the creative, technical, and strategic skills that today’s digital industries demand. Many go on to work in media production, design, marketing, and communications, using their versatile portfolio to secure exciting roles in the fast-evolving digital landscape. Typical career paths include Digital Content Producer, Social Media Manager, Multimedia Designer, and Digital Marketing Executive.

At London Met, your career readiness is supported every step of the way:

  • Career and Employability Support: The University’s Careers and Employability Service offers one-to-one career guidance, networking events, and industry workshops to help you gain confidence and connections before graduation.

  • Work-Related Learning: Students have the chance to take on live briefs and placements with real clients, building professional experience that strengthens their CV.

  • Industry Links: London Met’s School of Computing and Digital Media collaborates closely with creative and technology sectors across London — from production companies to digital agencies — giving students direct exposure to professional networks.

  • Graduate Success: Many alumni have gone on to establish successful freelance careers or work in digital and creative agencies across London and beyond.

  • Accreditation Value: The course’s contemporary, industry-aligned approach ensures long-term professional relevance in a rapidly changing media environment.

Further Academic Progression:
After completing this degree, students can progress to postgraduate study in related fields such as MA Digital Media, MA Creative Media Practice, or MA Marketing and Communications. These advanced degrees provide opportunities to specialize further, enhance research skills, and strengthen career prospects in creative leadership and media innovation.

Program Key Stats

£19,500
£9,535
£ 29
Sept Intake : 14th Jan


No
No

Eligibility Criteria

BBC
2.8
28
60

N/A
N/A
6.0
72

Additional Information & Requirements

Career Options

  • Digital content creator
  • Social media manager
  • Digital marketing executive
  • Web content strategist
  • Multimedia designer
  • SEO specialist
  • UX/UI designer
  • Video producer
  • Copywriter
  • Brand strategist
  • Online community manager
  • Digital advertising specialist
  • Graphic designer
  • Media planner
  • Communications officer

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