3 Years On Campus Bachelors Program
The University of Westminster's BA Honours Digital Media and Communication is for students who want to know how media shapes the modern world and how technology is constantly transforming the way we make and share information. The degree merges creative practice with critical analysis, giving students the skills to thrive in media production, journalism, digital marketing, public relations, and content creation sectors. You'll study media and communication theory, along with the practical technical skills to produce dynamic digital content for a variety of platforms.
Curriculum Structure
We combine academic learning with practical work to ensure that you leave with knowledge, along with a portfolio of work. You can normally expect to study:
• Core Media and Communication Modules – covering topics such as media theory, cultural studies, communication strategies, and audience analysis.
• Digital Production and Design – learning the latest tools for video production, audio editing, web content creation, and social media management.
• Professional Practice Projects – working on live briefs with real clients to develop industry-standard skills.
• Independent Final Project – an opportunity to showcase your creative and analytical abilities in an area you’re passionate about.
Accreditation
The programme is industry-respected in the creative industries and benefits from the University of Westminster's close links to London's media, PR, and communications industries.
Campus Location
The Harrow campus is centrally located in London and offers state-of-the-art media facilities, production studios, and collaboration spaces in which students work alongside students from other creative disciplines.
There is strong emphasis on experiential learning at the University of Westminster. There are opportunities for:
• Industry Placements – enjoy hands-on work experience with media agencies, production houses, or corporate communication departments.
• Live Industry Projects – collaborate with clients on campaigns and experience professional workflow and deadlines.
• Student Media Outlets – work for the university radio, television, or online media to practice your skills and build your portfolio.
• Study Abroad Opportunities – obtain international perspectives on media and communication through the university's exchange links.
The Career Development Centre at the university offers specialist careers support, including:
• Careers advice and personalised progression planning.
• CV and portfolio development workshops.
• Networking events and employer visits.
• Guidance on freelance and self-employed work in the creative industries.
Employability
Graduates are set for careers in digital marketing, public relations, social media management, content creation, broadcast journalism, and corporate communications. Many also go on to work in creative agencies, production houses, or as freelance media professionals.
Further Academic Progression
Students can progress to postgraduate study in fields such as Digital Media, Marketing Communications, Film and Television Production, or Media and Cultural Studies, depending on their career objectives.
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