Digital Media and Communication BA Honours

3 Years On Campus Bachelors Program

University of Westminster

Program Overview

If you’re fascinated by how the internet shapes our culture, how data connects to society, and how communication works across digital platforms, then the BA (Hons) Digital Media and Communication at the University of Westminster is the perfect fit for you. This degree combines creativity with critical insight — giving you the hands-on skills to produce engaging digital content, along with the knowledge to understand today’s fast-evolving media world.


Curriculum Structure

Year 1
In your first year, you’ll build a strong foundation in digital media alongside students from related pathways. You’ll explore exciting modules such as Creating Digital Content, Digital Media and Society, and Storytelling across Platforms. Through these, you’ll develop production and research skills while examining how media influences the way we live and communicate.

Year 2
Your second year takes you deeper into digital communication and lets you tailor your studies to your interests. Core modules like Theories of Media and Communication and Working in Digital Media 1 help you understand how media functions in professional contexts. You’ll also choose pathway modules such as Internet Cultures and Media and Communication Research: Principles and Practice, with options to specialise in areas like Mobile First: Video and Social Media Content or Human Computer Interaction and User Experience.

Year 3
In your final year, you’ll put everything you’ve learned into practice through major creative or research projects. You’ll complete core modules such as Digital Media Project and Dissertation or Individual Practice Project, along with a pathway module like Data and Society. Optional modules — including Media Law, Regulation and Ethics, User Experience (UX) and App Design, or Transforming Audiences — help you refine your expertise and prepare for life after graduation, whether that’s in industry or further study.


Focus Areas

Internet cultures · Data and society · Digital media production · Media communication research · Storytelling across platforms


Learning Outcomes

By the time you graduate, you’ll be able to:

  • Research and analyse how digital media shapes society

  • Design and produce professional-standard digital content across different platforms

  • Critically evaluate how communication functions in a networked, data-driven world

  • Specialise in areas such as data, AI, digital policy or user experience design


Professional Alignment

This programme is designed to equip you with versatile, industry-ready skills — from critical thinking and research to creativity and communication. You’ll also have the chance to gain real-world experience through work placements or study abroad opportunities, giving you an edge in today’s competitive job market.


Reputation and Employability

The University of Westminster is highly regarded for its media and communication expertise, ranked 7th in the UK for Media & Communication Studies in the QS World University Rankings (2021). Graduates from this course benefit from strong industry connections, with 95% of recent media, journalism and communication graduates in work or further study within 15 months of finishing their degree.

Experiential Learning (Research, Projects, Internships etc.)

When you join the University of Westminster’s BA (Hons) Digital Media and Communication programme, you’re stepping into a vibrant, hands-on learning environment where you don’t just study media—you create it. From day one, you’ll be using professional-standard tools, working on real industry briefs, and learning through practical projects that prepare you for the fast-moving world of digital media. The course is based at the university’s Harrow Campus in London, right at the heart of its creative media hub.

You’ll learn how to research, design, produce, and share digital content across multiple platforms, while collaborating with peers, exploring your creative interests, and building a professional portfolio that showcases your talent. Here’s what experiential learning looks like in this programme:


Experiential Learning Highlights

  • Real-world learning in every module – You’ll tackle work-based and live-brief projects that mirror genuine industry challenges, not just classroom exercises.

  • “Working in Digital Media” module (Year 2) – This dedicated module lets you gain valuable experience through a work placement or an international experience year between Years 2 and 3. It’s your chance to develop your professional identity in real industry or global contexts.

  • Major Final-Year Project – In your final year, you’ll bring everything together in a major Digital Media or Individual Practice Project. This is where you design, produce, and deliver your own media project from concept to completion, demonstrating your full creative and technical range.

  • Specialization opportunities – Whether you’re drawn to UX and App Design, Web Design, Podcast and Audio Production, Mobile-First Video, or 3D Interactive Media, you’ll get hands-on experience using the latest digital media tools and techniques.

  • Creative campus and facilities – You’ll have access to professional studios, production spaces, and collaborative labs at Harrow Campus—an inspiring environment buzzing with creativity, surrounded by London’s thriving media scene.

  • Industry connections and career support – The university’s strong industry links and dedicated Careers and Employability Service help you connect your learning to the real world. You’ll get guidance tailored to careers in media, communication, and digital industries, ensuring you’re ready to step confidently into your professional journey.


If you’re eager to develop practical, creative, and future-ready skills in digital media and communication, this programme offers the perfect balance of theory, technology, and real-world experience—right in one of the world’s most exciting media capitals.

Progression & Future Opportunities

 

Here’s how studying the BA (Hons) in Digital Media and Communication at the University of Westminster can set you up for a strong and exciting future:

You’ll graduate ready to step into roles like digital content manager, social media strategist, UX designer, or digital storyteller — all careers that reflect today’s fast-changing media landscape and the growing need for creative, tech-savvy professionals.


Future Progression & Opportunities

At Westminster, you’ll have access to the university’s dedicated Careers & Employability Service, supported by the Zone29 careers hub. They offer everything from job and internship listings to one-on-one mentoring, CV and interview support, and even guidance for starting your own business or freelance career.

Employment outcomes are impressive — around 95% of Westminster graduates in Media, Journalism & Communications are in work or further study within 15 months of finishing their degree. Typical salaries for graduates in this subject area are around £24,000, with most earning between £22,500 and £29,500.

Located right in the heart of London, one of the world’s leading media capitals, the university maintains strong industry connections with broadcasting companies, creative agencies, and production houses. These links ensure that what you learn in class is closely aligned with real-world industry needs.

The programme is also industry-recognised — for example, it includes a partnership with the BAFTA Albert Education programme, helping students build expertise in sustainability and production standards used across the creative industries.

Graduates from Westminster’s media and communication courses go on to do great things — 60% move into highly skilled professional or managerial roles within just over a year of graduating.


Further Academic Progression

After completing your BA, you’ll have a strong foundation to continue into postgraduate study if you wish. Many students go on to Master’s programmes in media production, global media, digital communication, or UX design — either at Westminster or other top universities. Some graduates also choose to return to academia later in their careers for postgraduate research or specialist qualifications once they’ve built professional experience.

Program Key Stats

£17,600
£9,535
£ 29
Sept Intake : 14th Jan


No
No

Eligibility Criteria

CCC
3.0
24
70

N/A
N/A
6.5
88

Additional Information & Requirements

Career Options

  • Social Media Manager
  • Digital Marketing Executive
  • Content Creator
  • Public Relations Officer
  • Media Planner
  • Copywriter
  • Brand Strategist
  • Advertising Executive
  • Broadcast Journalist
  • Video Producer
  • Influencer Marketing Specialist
  • Communications Officer
  • Digital Campaign Manager
  • Multimedia Journalist
  • SEO Specialist

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