Drexel University's Bachelor of Science in Business Administration (BSBA) in Business Analytics equips students with the ability to transform data into actionable business insights, preparing them for dynamic roles across industries. The program integrates rigorous business education with hands-on analytical training, supported by Drexel’s signature cooperative education (co-op) program. Students may opt for a Three Co-op (5-year), One Co-op (4-year), or No Co-op (4-year) track, each offering significant real-world exposure.
In the 2025 U.S. News & World Report, Drexel University is ranked among the top 100 national universities and is renowned for experiential learning. LeBow College of Business is AACSB-accredited, affirming its global business education standards.
Accreditation: AACSB
Course Overview
Years 1 & 2 (Foundation):
General Education: Writing, math, sciences, humanities, and civic engagement
Business Core: Intro to business, accounting, economics, law, marketing, operations, IS, statistics, and management
Flexible Requirements: International business, MIS, marketing, statistics, operations
Years 2 - 4/5 (Advanced Courses & Co-op):
Core Courses:
Business Analytics & Data Visualization
Data Visualization for Business Analytics
Programming for Data Analytics
Database Design & Implementation
Data Mining for Business
Business Analytics Senior Project
Electives (choose four):
Applied Econometrics, Time Series Econometrics
Customer Analytics, Digital Marketing Analytics
Linear Models, Optimization in Finance
Sports Analytics, Advanced Simulation & Decision Making
Writing-Intensive: Minimum 3 writing-intensive courses post-Year 1 (2 in the major)
Co-op Program (up to 18 months):
Full-time, paid placements with companies such as Comcast, Vanguard, SAP, and Johnson & Johnson
Many students receive return offers post co-op
Senior Capstone Project:
Real-world team project using actual business data to solve a business problem
Internships and Consulting Projects:
Available for non-co-op students to gain applied experience
Career Support:
Academic advising, employer connections, alumni network, résumé workshops, and mock interviews through Drexel's Steinbright Career Development Center
Strong foundation in both business and technical analytics
Competitive edge through co-op and senior projects
High demand in sectors such as marketing, healthcare, finance, and sports
Graduate study pathways: MS in Business Analytics, Data Science, MBA
Industry-recognized certifications: SAS, Tableau, Google Analytics
92% of LeBow undergraduates are employed or enrolled in graduate school within one year of graduation
Average starting salary for LeBow graduates: $63,000–$70,000
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