Bachelor of Science in Business Administration in Marketing

4 Years On Campus Bachelors Program

Florida Institute of Technology

Program Overview

The undergraduate program in marketing centers on a framework of marketing principles, research techniques, events planning and analysis and consumer behavior enriched through practical applications, a global perspective, faculty mentors and collaborative teams.Whether you want to be a marketing director, product development specialist or developer of an innovative advertising campaign, a marketing degree from Florida Tech gives you a strong background in business and hands-on experience in current communication strategies.

Program Key Stats

$38200 (Annual cost)



64.4 %

Eligibility Criteria

3
33
80

1200
6
79

Additional Information & Requirements

Career Options

  • Operations manager
  • Customer service manager
  • Meeting and convention planner
  • Sales representative
  • Entrepreneur

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