Bachelor of Business Administration - Professional Sales

4 Years On Campus Bachelors Program

Florida State University

Program Overview

Florida State University’s Professional Sales major, offered through the College of Business's Department of Marketing, is one of the nation's top-ranked sales programs. This specialized pathway within the Bachelor of Science in Marketing develops strong consultative selling, relationship-building, and strategic communication skills. The curriculum integrates classroom learning, simulations, and internships, preparing students to thrive in competitive, customer-facing business roles.

The program is supported by the FSU Sales Institute, which provides exceptional career development resources, access to national competitions, and deep industry connections. Students also benefit from a required sales internship, leadership opportunities, and international exposure.

Course Overview:

Admission Prerequisites (C– or better required):

  • CGS 2060, CGS 2100, or CGS 2518: Business Applications

  • MAC 2233: Calculus for Business

  • ECO 2013 & ECO 2023: Macroeconomics and Microeconomics

  • ACG 2021 & ACG 2071: Financial and Managerial Accounting

  • STA 2023: Business Statistics

  • Minimum GPA: 2.70–2.90 depending on entry cohort

  • Credit Hours: At least 52 before formal admission into the College of Business (typically in junior year)

Business Core Courses:

  • BUL 3310: Legal & Ethical Environment of Business

  • FIN 3403: Financial Management

  • GEB 3213: Business Communications

  • ISM 3541: Introduction to Business Analytics

  • MAN 3240: Organizational Behavior

  • MAN 4720: Strategic Management and Business Policy (Capstone)

Professional Sales Major Requirements:

  • MAR 3023: Basic Marketing Concepts

  • MAR 3400: Professional Selling

  • MAR 4415: Advanced Sales Techniques

  • MAR 4403: Sales Management

  • Professional Sales Breadth Electives: Advanced topics in marketing, sales, and business

  • Required Internship: Sales-related internship with industry partner

General Education & Free Electives: To fulfill the university’s 120-credit graduation requirement

Experiential Learning (Research, Projects, Internships etc.)

  • Mandatory sales internship supported by the FSU Sales Institute

  • Access to sales competitions (e.g., National Collegiate Sales Competition)

  • Case-based role-play simulations in advanced sales and management courses

  • Membership in Sales Club, American Marketing Association, and International Business Association

  • Study abroad options via FSU International Programs

  • Opportunities for company visits, alumni networking, and career mentoring

Progression & Future Opportunities

  • Strong outcomes in B2B sales, technology sales, and sales management

  • Graduates are actively recruited by top employers across sectors

  • Pathway to MBA or Master’s in Marketing/Sales Leadership

  • FSU College of Business offers dedicated career coaching and placement support

  • Combined BS-Marketing/MBA pathway available for high-achieving students

  • Program supports accelerated career advancement in sales-intensive industries

Program Key Stats

$18,749
$ 30

Aug Intake : 1st DecMay Intake : 1st Dec


58 %

Eligibility Criteria

CCD
2.9
24
65

1050
19
7.0
100

Additional Information & Requirements

Career Options

  • Sales representative
  • Sales manager
  • Business development executive
  • Territory manager
  • Key account manager
  • Relationship manager

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